Laure Morvan has been appointed Chief Development Officer at Accor India, Middle East, Africa and Turkey
Accor, a world-leading augmented hospitality group with over 420 hotels across India, Middle East, Africa and Turkey, has appointed Laure Morvan as Chief Development Officer (CDO) to lead the development team driving the Group's strategic expansion while consolidating its leading position in the region.
Laure Morvan brings almost 20 years of experience and expertise in hotel development, marketing and project management in Europe, Middle East and Asia Pacific. She relocated to Singapore in 2012 to drive the development efforts across Asia Pacific in the luxury and premium segments, leading up to her latest role as Vice President Development Luxury Hotels Asia Pacific, which saw her driving the relationship on some notable and iconic projects including Fairmont Maldives Sirru Fen Fushi, Raffles at Galaxy Macau, Sofitel Ambassador Seoul Hotel & Serviced Residences, SO Kuala Lumpur Hotel & Residences and Sofitel Singapore City Center.
Laure is returning to familiar land, having spent eight years in the Middle East previously, where she had the opportunity to explore and build strong relationships with key owners, and contributed greatly to the development of the group through the signing and opening of projects across various segments including landmark properties such as the Sofitel Dubai Downtown and Alwadi Hotel Doha - MGallery to name a few.
In her new role, Laure aims to maintain the momentum in signings by targeting development across all segments, but notably accelerating development levers of Accor such as all-inclusive, lifestyle, collection brands, branded residences and extended stay.
