Alisa Guo has been appointed as Director of Sales & Marketing at The Ned Doha

Alisa Guo has joined The Ned Doha as director of sales and marketing.

Alisa Guo

With 17 years of experience in the luxury hospitality industry, she has a track record for developing and implementing comprehensive sales and marketing strategies for prestigious brands, her new hotel says.

Most recently, Guo worked as director of sales, global at Zulal Wellness Resort by Chiva-Som in Qatar. Before that, she had roles like senior manager of international market strategy and sales at Expo 2020 Dubai and leadership positions at Palazzo Versace Dubai and Burj Al Arab.

With a background in sales, marketing and strategic planning, Guo is known for her driven leadership style, and the team at The Ned Doha look forward to what she will bring to the business.

The Ned originated in London in 2017, created by Soho House founder Nick Jones. It later expanded internationally, first to New York with The Ned NoMad in 2022 and then to The Ned Dohar in Qatar in 2023.

Each building has its own architectural significance and history. Members at the Ned's Club have access to dedicated spaces like members-only bars and restaurants, health clubs and rooftop spaces.

Sales & Marketing Middle East Qatar Doha

More a world unto itself than a mere hotel, The Ned and its nine restaurants in the heart of London were designed and developed by Soho House and Sydell Group.

Soho House & Co Inc. is a global membership platform of physical and digital spaces that connects a vibrant, diverse and global group of members. These members use the Soho House & Co platform to work, socialize, connect, create and flourish all over the world. We began with the opening of the first Soho House in 1995 and remain the only company to have scaled a private membership network with a global presence.