Tyler Gosnell has joined U.S. Travel Association (USTA) as Managing Director, International Inbound Travel
The U.S. Travel Association announced today that global destination executive Tyler Gosnell has joined in a newly created role as Managing Director, International Inbound Travel.
In his new role, Gosnell will coalesce the leading players in the international inbound segment, identify new opportunities to grow the market and seek methods to enhance U.S. Travel's value to its members. Gosnell will also leverage his expertise to continually strengthen U.S. Travel's IPW international trade show, among other opportunities to increase this market segment.
Gosnell brings substantial experience to his role at U.S. Travel. He most recently served as Chief Brand and Marketing Officer at Visit Salt Lake, where he led a marketing and travel trade team that was instrumental in expanding international airlift into the state's gateway airport and championing statewide efforts to secure the 2034 Winter Olympics. Prior to his role in Utah, he was Head of Global Markets for the Royal Commission for AlUla, the luxury-heritage-boutique destination in Saudi Arabia and was Director of International Marketing at Visit California and Director of Global Brand Strategy at San Francisco Travel.
Gosnell holds a degree in business administration from Stevenson University in Maryland.