Jared Saft has been appointed as Chief Operating Office (COO) at Westgate Resorts
Westgate Resorts, the largest privately held timeshare and vacation experience company, announced today that 20-year Westgate veteran Jared Saft has been appointed the company’s Chief Operating Officer. Saft brings a diverse set of experiences to the role, having held leadership positions across finance, operations, and sales and marketing. Most recently, he played a key role in the addition of VI Resorts which expanded the company to nearly 60 resorts and spearheaded the company’s partnerships with both Chuck E. Cheese and Choice Hotels. Saft also currently serves as the Chair-Elect of ARDA, the American Resort Development Association, and will become Chair of the industry association in May.
As Chief Operating Officer, Saft will be responsible for all companywide resort and business operations in addition to guiding the strategic direction and management of Westgate Resorts’ primary expansion projects.
Mitch Less has assumed a new executive role at parent company Central Florida Investments, where he will report to CEO Jim Gissy and continue to help the company evaluate new business opportunities at the parent company.
These leadership updates follow a period of significant expansion for Westgate Resorts, including international growth into Canada and Mexico, a near tripling of its resort portfolio to nearly 60 properties, the addition of new amenities such as the Mystery Fun House Arcade Experience and River Country Water Park, and strategic partnerships with Chuck E. Cheese and Choice Hotels.