2025 HSMAI Commercial Strategy Conference (USA)
Jun 17 - 18, 2025
Indiana Convention Center
Indianapolis, United States
HSMAI's Commercial Strategy Conference — the evolution of HSMAI's Marketing Strategy Conference and HSMAI ROC — reflects the convergence of marketing, revenue optimization, sales, and other commercial functions into new and evolving commercial strategy organizations inside many hotel companies.
The conference — and pre- and post-conference workshops, trainings, and roundtables — will equip commercial professionals and leaders with the skills, knowledge, and strategic vision necessary to navigate the ever-evolving landscape of hotel commercial strategy while driving profit throughout the customer journey.