Africa Tourism Investment Conference

Apr 13 - 14, 2026
CTICC (Cape Town International Convention Centre)
Cape Town, South Africa

Unlocking Intra Africa Tourism Investment, Building Long-Term Sustainability And Resilience

The travel and tourism industry stands as a significant economic driver for numerous African countries, presenting diverse opportunities to foster economic prosperity across the continent. It uniquely positions itself to develop, attract, and enhance economic growth, facilitate cross-border collaboration across the value chain.


Aligned with these objectives, the Africa Tourism Investment Conference endeavours to advance tourism investment and opportunities between African nations and the global community. Our aim is to facilitate discussions among key investors, decision-makers, and African tourism entities, thereby supporting economic development and growth.

Attendees of the Africa Tourism Investment Conference include local and international private sector business leaders, government ministers, senior government officials, development finance institutions, financial institutions, private investors, investment promotion agencies, destination management organisations and members of the diplomatic corps.

Who should attend?

  • Project owners and sponsors
  • Policy makers
  • Departments of Tourism
  • Tourism Promotion Agencies/Entities
  • Trade and investment Promotion Agencies
  • International and Local speakers
  • Invited local and international investors
  • Development Finance Institutions
  • Financial institutions
  • Private Equity Companies
  • Venture Capital Companies
  • Policy Makers/Government
  • Small Enterprise Development Agencies
  • Businesses in the tourism, hospitality & travel sectors
  • Local municipality and district project
    promoters
  • Universities
  • Research institutes
  • Business chambers
  • Foreign missions representatives
  • Business leaders
  • Investors
  • Financial institutions
  • Construction firms
  • Equipment manufacturers
  • Tour operators
  • Consulting firms
  • Media

13 April: Registration and Orientation

  • Registration: Collect your badge and a floor plan to navigate the exhibition over the next two days.
  • Opening Ceremony: Join us and the City of Cape Town for the official WTM Africa opening on the Global Stage, welcoming the industry to Cape Town and WTM Africa.
  • Show Floor Access: Explore the WTM Africa show floor, network, meet potential partners, and set up meetings.
  • Conference Venue: Locate the Global Stage, where the conference sessions will take place.

14 April: Investment Conference

  • Investment Discussions: Engage in a full day of key discussions among stakeholders, focusing on investment opportunities and topics in Africa on Global Stage.

The Africa Tourism Investment Conference at WTM Africa 2026 will feature a wealth of engaging content, including an overview of economic and tourism trends across the continent, as well as insights from successful investors, development finance institutions (DFIs), local funders, banks, and operators.

Destinations will share best practices for attracting investment, while investors will discuss the challenges and constraints they encounter, along with their successes when support is effective. We will also examine the real estate sector, focusing on hotels, resorts, villas, game lodges, and other accommodations that serve as the foundation for tourism investment, as well as ancillary facilities like golf courses and conference centres.

A key topic will be the ongoing imperative to ensure that tourism operations are sustainable from environmental and resource perspectives, as well as in terms of community involvement and benefits. We will explore how these factors influence investment strategies.

Visit Event Website
Development South Africa Cape Town
Organized by

We are the world’s leading provider of travel industry events and digital platforms, where the community comes to connect, innovate, learn, and do business. Our global brands include WTM (World Travel Market), International Luxury Travel Market (ILTM), and the IBTM series for the meetings and events sector. All are committed to help shape the future of travel, by promoting a more vibrant, sustainable and inclusive tourism industry.

Organized by

JLL Hotels & Hospitality Group has completed more transactions than any other hotels and hospitality real estate advisor over the last five years. Investors worldwide turn to JLL to shape their strategies, tailor their portfolios and maximize the value of their assets. We are recognized as the global leader in real estate services across hospitality properties of all shapes and sizes. Our expert advice is backed by industry-leading research.

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