Commercial Strategy Forum Madrid

Oct 8, 2026
Radisson RED Madrid
Madrid, Spain

This event brings together hospitality professionals to exchange ideasbuild relationships, and explore the latest strategies in revenue management, sales, marketing, and distribution.

As an international organization, HSMAI Europe combines global trends, insights, and expertise with strong local knowledge and speakers. By bringing together the best of both worlds, we aim to create a highly relevant and impactful experience for the local market.

Our goal is to provide an inspiring and interactive forum where commercial leaders can learn from each other, discuss current challenges and opportunities, and leave with fresh ideas, practical insights, and valuable connections.

We would be delighted to have you join us and look forward to a great day together in Madrid.

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Sales & Marketing Spain Madrid
Organized by

HSMAI – Hospitality Sales and Marketing Association International – is a global membership organisation founded in the United States in 1927 and the world’s largest and most active association dedicated to sales, marketing, and revenue growth in the hospitality industry. HSMAI Region Europe is the European arm of the organisation. HSMAI Europe is committed to advancing commercial excellence across the hospitality sector...

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