FL Hoteliers face their challenges | floridatoday.com

A variety of new technologies and promotion strategies must be used to help vacationers overcome challenges, tourism business experts said at the 41st annual Governor's Conference on Tourism, held Monday at the Rosen Shingle Creek Resort in Orlando. Industry representatives said hotels have a tough road ahead, as vacationers want to be reassured that their experience will be environmentally friendly, interactive, not rained out, and the...