How London hotel guests define luxury | londonhotelsinsight.com

The word “luxury” is bandied about so freely these days that it has lost much of its value. Nowhere is this more true than with hotels. Tired of the hype? This post takes a guest-centric view on luxury using TripAdvisor. In a previous article we criticised the use of misleading star ratings. Today we take aim at the term “luxury”, especially as applied to “boutique hotels” (a problematic term in itself).