Searching for Hospitality’s “Holy Grail” – Sustainability | argophilia.com

We hear so much about how tourism, hospitality, and especially hotels will ride the wave of Big Data into a revenue sunset. But underneath the hyperbole, there is a certain reality, the realization that sustainable businesses simply must emerge. It is also true that companies that provide the most stunning technological advancements in this field, cannot thrive unless their clients do.