Meet the Hospitality CEO Who Embraces Airbnb - skift.com

Even as more hotel companies like Marriott, Hyatt, and AccorHotels are entering the homesharing space, the traditional hotel industry has generally been at odds with the homesharing giant Airbnb.

Even as more hotel companies like Marriott, Hyatt, and AccorHotels are entering the homesharing space, the traditional hotel industry has generally been at odds with the homesharing giant Airbnb.

But for one hospitality CEO, Airbnb isn't a foe — it's a partner, and a crucial key player that can help him and his industry — the serviced apartment sector — continue to grow.

Larry Korman, president of Philadelphia-based AKA and co-CEO of Korman Communities, described his own brand, AKA, as one that "balances the intimate services of the boutique hotel with the spaciousness and comfort of a luxury condominium." But he said it can often be challenging to not only distinguish the differences between serviced residences and other types of accommodations, but to also have consumer awareness of the category.

Read the full article
Technology Technology Markets & Performance USA & Canada United States

Skift is the largest industry intelligence and marketing platform in travel, providing news, information, data and services to all sectors of the world's largest industry. Skift identifies and synthesizes existing and emerging trends, in its daily coverage of the global travel industry and through its Skift Trends Reports. Skift produces Skift Global Forum annually to bring together over 500 of the most influential professionals in the...

AKA, a global leader in hospitality, offers design-driven, sophisticated accommodations with exceptional wellness, dynamic dining, business services, and first-class lifestyle amenities in iconic neighborhoods. As a pioneer in luxury long-stay living, AKA has leveraged its core residential philosophies to evolve the hotel category into a high-quality experience that is more livable.