Hotel CEOs React to How Guests Have Changed
Leisure Traveler Profile Has Shifted to Younger Guests
Hotel demand patterns have shifted dramatically across segments in the hotel industry. Leisure travel demand has kept many hotel businesses afloat while the industry waited on the return of business travelers and group bookings. Hoteliers operating in each of those segments were forced to make a raft of changes to deal with the changing landscape.
Hotel demand patterns have shifted dramatically across segments in the hotel industry. Leisure travel demand has kept many hotel businesses afloat while the industry waited on the return of business travelers and group bookings. Hoteliers operating in each of those segments were forced to make a raft of changes to deal with the changing landscape.
Speaking during a webinar hosted by the NYU School of Professional Studies Jonathan M. Tisch Center of Hospitality, hotel CEOs described how those changes took shape.
Wyndham Hotels & Resorts President and CEO Geoff Ballotti said one of the most impressive things he witnessed through the pandemic was the resilience of leisure travel.
"The leisure traveler has been replacing so much of what we lost back in March, April and May," he said, noting leisure demand is likely to be the primary driver in what could be a relatively strong summer season.