Press Release

Taking Commercial Strategy To The Next Level

This report and accompanying Commercial Effectiveness Organizational Assessment was created by the HSMAI Commercial Strategy Workgroup. HSMAI’s Commercial Effectiveness Organizational Assessment allows a hotel organization (individual hotel, managem...

The Hospitality Sales and Marketing Association International (HSMAI)
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Taking Commercial Strategy To The Next Level17 April 2024HSMAISales & Marketing
Taking Commercial Strategy To The Next Level
Press Release

Penn State’s Master of Professional Studies in Hospitality Management elevates careers in hospitality

The Penn State School of Hospitality Management is accepting applications for its Master of Professional Studies in Hospitality Management for the fall 2024 semester. The program helps professionals gain in-demand skills and leadership experiences t...

Penn State School of Hospitality Management
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Human Resources
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Penn State’s Master of Professional Studies in Hospitality Management elevates careers in hospitality16 April 2024Penn State School of Hospitality ManagementSales & Marketing
Penn State’s Master of Professional Studies in Hospitality Management elevates careers in hospitality
Press Release

Mastering the Art of Communication: Transformative Strategies for Hotel Leaders

HSMAI staff recently sat down with Denise Thomas, the President of The Effective Communication Coach, who will be a keynote speaker at the HSMAI Commercial Strategy Conference (CSC), June 25-26, in Charlotte, NC. Denise takes a personalized approach...

The Hospitality Sales and Marketing Association International (HSMAI)
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Mastering the Art of Communication: Transformative Strategies for Hotel Leaders15 April 2024HSMAISales & Marketing
Mastering the Art of Communication: Transformative Strategies for Hotel Leaders
Accor partners with Beautiful Destinations to unveil ‘For ALL The Travellers In You’ campaign
Press Release

Accor partners with Beautiful Destinations to unveil ‘For ALL The Travellers In You’ campaign

Global hospitality leader, Accor, has joined forces with leading content studio, Beautiful Destinations, to launch a groundbreaking campaign that uses video content to inspire wanderlust and reinforce brand love. The project, titled ‘For ALL The Tra...

Accor
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Accor partners with Beautiful Destinations to unveil ‘For ALL The Travellers In You’ campaign11 April 2024AccorSales & Marketing
Accor partners with Beautiful Destinations to unveil ‘For ALL The Travellers In You’ campaign
Press Release

Unlocking Hyper-Personalization: 5 Strategies for Leveraging First-Party Data in Hospitality

The hospitality industry continues to witness a significant shift towards personalized guest experiences and enhanced loyalty programs. According to Forbes, loyalty programs are evolving beyond the traditional one-size-fits-all model, catering to in...

The Hospitality Sales and Marketing Association International (HSMAI)
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Guest Experience
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Unlocking Hyper-Personalization: 5 Strategies for Leveraging First-Party Data in Hospitality10 April 2024HSMAISales & Marketing
Unlocking Hyper-Personalization: 5 Strategies for Leveraging First-Party Data in Hospitality
Press Release

Shapes, music may affect experience of people who dine alone at restaurants

Specific visual and auditory cues may enhance solo diners’ experience and increase the likeliness they will revisit restaurants, according to a new study from researchers in the Penn State School of Hospitality Management.

Penn State School of Hospitality Management
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Shapes, music may affect experience of people who dine alone at restaurants 8 April 2024Penn State School of Hospitality ManagementSales & Marketing
Shapes, music may affect experience of people who dine alone at restaurants
Successfully Fielding Legitimate Guest Complaints AND How To Stop The “Full Refund Scammers"
Press Release

Successfully Fielding Legitimate Guest Complaints AND How To Stop The “Full Refund Scammers"

Register your team and participate live, or view the recording, of Doug Kennedy’s next 40-minute training webcast scheduled for Friday, April 19, from Noon – 12:45pm EST. In this webcast, Doug covers KTN’s “EARS” method of successfully resolving rou...

Kennedy Training Network (KTN)
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Successfully Fielding Legitimate Guest Complaints AND How To Stop The “Full Refund Scammers" 5 April 2024Kennedy Training Network (KTN)Sales & Marketing
Successfully Fielding Legitimate Guest Complaints AND How To Stop The “Full Refund Scammers"
Press Release

Rising Sales Leaders Discuss Mastering Efficiency: Optimizing Calendars and Emails for Productivity

Many of us grapple with the constant influx of emails and the pressure to stay organized and responsive, which can lead to the overwhelming feeling of email anxiety or stress. In our fast-paced industry and constant connectivity, managing email and ...

The Hospitality Sales and Marketing Association International (HSMAI)
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Sales & Marketing
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Rising Sales Leaders Discuss Mastering Efficiency: Optimizing Calendars and Emails for Productivity25 March 2024HSMAISales & Marketing
Rising Sales Leaders Discuss Mastering Efficiency: Optimizing Calendars and Emails for Productivity