Dubai Under the Microscope
After the slump witnessed in 2009 and 2010, the Dubai hotel market has resumed growth in terms of occupancy and average rate under all submarkets. This can be primarily attributed to the resumption of travel from main feeder markets such as European countries, combined with the redirection of demand from neighbouring countries due to unstable political conditions. Furthermore, Emirates Airlines bolstered growth, increased frequency of flights to feeder markets and introduced new routes, which has led to the influx of additional feeder markets and has encouraged visitation to Dubai.
By Hala Matar Choufany, President - HVS Middle East, Africa and South Asia, Dubai, HVS