Talus Solutions Awarded Contract from Harrah's Entertainment, Inc. to Develop First Revenue Management System for Hotel Gaming Industry

ATLANTA / Talus Solutions, Inc., the leading provider of pricing and revenue management solutions, announced today that Harrah's Entertainment Inc. HET has signed a contract with Talus valued at nearly $6 million. Beginning this month, Talus will work with Harrah's to develop and deploy a high-performance pricing solution for use throughout all Harrah's brand hotel-casinos.

"Harrah's is well known in the casino entertainment industry for its leading-edge information technology," said Tom Madison, president and chief executive officer at Talus Solutions. "By being the first in its industry to implement a pricing and revenue management-application, Harrah's will continue to sustain its position as a technology leader while using its assets to maximize profitable revenue growth. We are proud to have Harrah's in our portfolio of highly-successful clients."

"The Talus system will play an important role as Harrah's continues to build the highest quality customer service and loyalty," said Phil Satre, Harrah's Entertainment, Inc. chairman and CEO. "Talus is providing Harrah's with a sophisticated tool to manage our hotel occupancy more efficiently. This system will help us ensure that our loyal customers receive the hotel rooms and rewards they deserve."

About Harrah's Entertainment Inc.

Harrah's Entertainment Inc. is the most recognized and respected name in the casino entertainment industry, operating 18 casinos in the United States under the Harrah's, Showboat and Rio brand names, and the Star City casino in Sydney, Australia. Founded more than 60 years ago, Harrah's is focused on building loyalty and value with its targeted customers through a unique combination of great service, excellent products, unsurpassed distribution, operational excellence and technology leadership.

About Talus Solutions

Talus helps businesses make smart pricing decisions. Using innovative technologies and proven business processes, Talus provides pricing and revenue management solutions that have delivered measurable increases in revenue for industry leaders around the world. A pioneer in the creation of revenue management for the airline and hospitality industries, Talus is extending the concept of smart pricing to areas such as manufacturing, telecommunications and computer hardware.

Formed in 1997 from the merger of Decision Focus Incorporated and Aeronomics Incorporated, Talus is privately held with over 300 employees. The company has offices in Atlanta, London and Silicon Valley. For more information, visit the company's website at .

Note to Editors: Talus and Success Plan are registered trademarks of Talus Solutions, Inc.

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