Choice Hotels Names Greg Brown Vice President, Choice Privileges

Silver Spring, MD | Choice Hotels International, Inc. (NYSE:CHH) today announced the hiring of Greg Brown to oversee the further growth of the company’s Choice Privileges rewards program. In the newly-created position of Vice President, Choice Privileges, he will be responsible for enhancing the rewards program for its most loyal customers, continuing to roll out Choice Privileges internationally and evaluating additional reward redemption options.

“Greg Brown has a proven track record of developing and implementing successful loyalty and marketing programs in the hospitality and travel industries,” said Bill Carlson, senior vice president, consumer revenue growth, Choice Hotels. “Greg will play an integral role in creating and executing global programs designed to deliver our franchisees incremental revenues from Choice’s most loyal hotel guests.”

Brown joins Choice from La Quinta Corporation, where he served as vice president of customer and partnership marketing and oversaw the company’s frequent-stay program, Returns, and a loyalty credit card program. Prior to his tenure at La Quinta, he held a number of sales, marketing and finance positions with American Airlines. He holds a master’s of business administration in finance from the University of Texas and a bachelor’s degree in engineering management from Southern Methodist University.

Launched in 1998 and with over 5 million members worldwide, Choice Privileges enables members to earn points or airline rewards for qualifying stays at over 3,000 Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion and MainStay Suites hotels throughout the U.S., Canada, Caribbean and Mexico.

About Choice Hotels | Choice Hotels International franchises more than 5,300 hotels, representing more than 430,000 rooms, in the United States and more than 40 countries and territories. As of September 30, 2006, 736 hotels are under development in the United States, representing 57,117 rooms, and an additional 72 hotels, representing 6,462 rooms, are under development in more than 20 countries and territories. The company’s Cambria Suites, Comfort Inn, Comfort Suites, Quality, Clarion, Sleep Inn, Econo Lodge, Rodeway Inn, MainStay Suites and Suburban Extended Stay Hotel brands serve guests worldwide.

Additional corporate information may be found on Choice Hotels’ Internet site, which may be accessed at www.choicehotels.com.

Choice Hotels, Choice Hotels International, Cambria Suites, Comfort Inn, Comfort Suites, Quality Inn, Clarion, Sleep Inn, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge and Rodeway Inn are proprietary trademarks and service marks of Choice Hotels International.