Q1 2011 Greek Hospitality Industry Performance
This article provides a snapshot of the performance of Greek hotels based on a sample of more than 180 hotels & resorts in Greece. The hotel performance data is complemented by data from other sources so as to place the Greek hospitality industry in the context of Greek tourism and of the International Hospitality Industry. Finally, the outlook of the industry, as seen by hoteliers themselves, is given.
International arrivals by air showed a decrease for the two main cities of Greece, Athens and Thessaloniki of -8.3% and -4.9% respectively. This is mainly due to March, where the drop was the biggest: -17.5% and -11.0% respectively, possibly as a result of the continuing flight of MICE activity from both cities due to the negative image of the country in 2010.
About GBR Consulting
GBR Consulting is the leading hospitality and tourism consultancy in Greece. Its experience includes market and financial feasibility studies as well as valuations and development plans for Hotels, Resorts, Spas, Marinas, Casinos & Gaming, Conference Centers & Arenas, Theme Parks, Golf Courses etc. GBR Consulting is affiliated to CBRE Atria, the Greek arm of CB Richard Ellis, providing together a specialized service for Tourism Properties Transactions. GBR Consulting possesses a database with financial data for over 1,000 hotel establishments in Greece and has a datashare agreement with STR Global, the word's largest databank of hotel operational data.