Viceroy Hotel Group Adds the 165-room Cassa Hotel in New York City to its Urban Retreat Collection

Conveniently positioned in New York City's central business district on 45th Street between 5th and 6th Avenue, the property sets a timeless statement on the New York City skyline. Steps away from Fifth Avenue, a short walk to Broadway and Times Square, and perfectly situated amongst lauded New York restaurants and bars, the hotel caters to busy business executives and leisure travelers alike.

Viceroy Hotel Group proudly announces the addition of Cassa Hotel in the heart of Midtown Manhattan to the company's growing international portfolio. The stylish property, which will be part of the Urban Retreat Collection, officially transitioned to Viceroy management on January 20th.

Conveniently positioned in New York City's central business district on 45th Street between 5th and 6th Avenue, the property sets a timeless statement on the New York City skyline. Steps away from Fifth Avenue, a short walk to Broadway and Times Square, and perfectly situated amongst lauded New York restaurants and bars, the hotel caters to busy business executives and leisure travelers alike.

"We are pleased to add this great property to our expanding portfolio of luxury hotels" commented Nicholas Clayton of Viceroy Hotel Group. "Presence in a major city like New York City is very important as we continue to establish the brand in the world's leading destinations. We are honored to have been selected by HNA Property Group to manage their first US hotel acquisition and look forward to a successful partnership."

Designed by world-renown architect Enrique Norten of TEN Arquitectos and CetraRuddy, guests of the hotel are greeted by a striking, bold lobby, which leads to a dramatic catwalk suspended over the restaurant below. The property boasts 165 luxury rooms and suites, including studios, deluxe rooms, junior and executive suites. The abstract impressionist photography of Irene Mamiye graces the walls of each room, bathrooms are detailed with limestone and sleek fixtures, and Frette linens complete the guest experience.

Viceroy Hotel Group, known for its culinary heritage, is excited to partner with the innovative BLT American Brasserie, being launched at Cassa Hotel. The new restaurant, by celebrated Chef Laurent Tourondel, will feature classic American fare for breakfast, lunch and dinner.

"We are excited to start the year by announcing Viceroy Hotel Group's new Manhattan property, and we very much look forward to welcoming new and existing guests to the Cassa Hotel," added Mr. Clayton. For more information please visit: http://www.cassahotelny.com or to make a reservation please call 212-302-8700.

About Viceroy

With hotels and residences in Algarve (Portugal), Los Cabos (Mexico), Snowmass (Colorado), and St. Lucia (West Indies), and hotels in Riviera Maya (Mexico), Kopaonik (Serbia), Santa Monica (California), Chicago (Illinois), and Washington, D.C. Viceroy offers a fresh take on hospitality, centred on the richness of experiences and genuine connection. Viceroy is committed to creating unique and immersive experiences that allow guests to craft unforgettable narratives during their travels. Viceroy is a member of the Global Hotel Alliance (GHA) DISCOVERY, a unique loyalty program offering exclusive benefits and experiences to its members at over 550 hotels around the world. Learn more at www.viceroy.com, facebook.com/viceroyhotelgroup, and @viceroyhotels.

Development Design & Architecture Development USA & Canada United States New York New York City

With hotels and residences in Algarve (Portugal), Los Cabos (Mexico), Snowmass (Colorado), and St. Lucia (West Indies), and hotels in Riviera Maya (Mexico), Kopaonik (Serbia), Santa Monica (California), Chicago (Illinois), and Washington, D.C., Viceroy offers a fresh take on hospitality, centered on the richness of experiences and genuine connection.