Advertisement
Press Release Sales & Marketing

Conversion Optimization Best Practices for Hotel Websites

Hospitality industry experts across the nation are forecasting that 2012 will continue the growth and recovery of room demands that started in 2011. With that in mind‚ it is a good idea to revisit a topic we discussed a lot in 2011‚ Conversion Optimiz

Hospitality industry experts across the nation are forecasting that 2012 will continue the growth and recovery of room demands that started in 2011. 1 With that in mind, it is a good idea to revisit a topic we spoke a lot about in 2011: best practices in conversion optimization that works for hotel websites. Why? Because our RevPAR will recover a lot better if these additional demands are converting on our own website rather than OTAs!

Milestone Inc.
Santa Clara, California, United States

Hospitality industry experts across the nation are forecasting that 2012 will continue the growth and recovery of room demands that started in 2011. 1 With that in mind, it is a good idea to revisit a topic we spoke a lot about in 2011: best practices in conversion optimization that works for hotel websites. Why? Because our RevPAR will recover a lot better if these additional demands are converting on our own website rather than OTAs! Without any particular order, the top Conversion Optimization Best Practices for hotel websites are:

  1. Trust Factor
  2. Call to Actions
  3. De-cluttering of pages
This article dives in deeper into these 3 factors. Read the full article on Conversion Optimization Best Practices at Milestone Insights.

View story source
Sales & Marketing Sales & Marketing USA & Canada United States California Santa Clara
Milestone Inc.
Supplier

Milestone is the AI-native digital experience platform that makes brands discoverable in AI search. Milestone helps brands measure their visibility across ChatGPT, Gemini, AI Overviews, Perplexity, and Claude; optimize content for AI discovery; and build AI-first websites with agent-ready infrastructure that turns AI discovery into direct bookings and higher conversions.