Patrick Mullinix, Group President of Signature Inn, Appointed to Boutique & Lifestyle Lodging Association Advisory Board
Patrick Mullinix, the Group President of Signature Inn®, was appointed to the Boutique & Lifestyle Lodging Association's (BLLA) Advisory Board at the organization's Boutique Hotel Investment Conference on June 8 in New York City.
CLEVELAND -- Patrick Mullinix, the Group President of Signature Inn®, was appointed to the Boutique & Lifestyle Lodging Association's (BLLA) Advisory Board at the organization's Boutique Hotel Investment Conference on June 8 in New York City.
Launched in December 2015, Signature is the industry's only affordable boutique brand available for both conversion and new construction. The brand currently has three properties in the U.S. and 10 more expected to open before the end of the year.
"The response to Signature has been tremendous," said Mullinix. "The boutique segment, particularly affordable boutique, is gaining popularity with consumers and Signature provides hotel owners a unique opportunity to get a strong foothold in this evolving market with their existing assets.
"BLLA has been a major influencer in the industry and I am so honored to be asked to help shape and contribute to this growing organization. Fran Kiradjian and her team have done an amazing job and they've been a great source of knowledge and resources for us and our Signature owners."
Founded in 2009, BLLA is the voice of the world's boutique and lifestyle hotels. The association was formed in response to a demand for a collective voice for this growing industry. Today, the association has more than 750 members.
"Patrick is a wonderful addition to our Advisory Board," said Kiradjian, Founder and Chair of BLLA. "His vast industry experience and connections bring a new perspective to our organization and we are looking forward to his input and direction."
For more information about Signature, please visit JoinSignatureInns.com or contact Mullinix at 855-324-8104.
About Vantage Hospitality Group, Inc.
Vantage Hospitality Group, Inc., has been recognized as one of the most progressive hotel companies in the history of the lodging industry. With over 1,200 properties worldwide, Vantage is the only hotel company to be ranked among the Inc. 500/5000 List of America's Fastest-Growing Private Companies for eight consecutive years. Supported by the resources of a franchise and the freedom of a membership organization, hotel owners around the globe have embraced Vantage's philosophy that puts control back in their hands, allowing them to be "In Business for Themselves, Not by Themselves." Vantage Hotels is among the top 10 hotel franchisors based on the number of hotels in its system. Whether a property is a member of Vantage's legacy brands, the award-winning Americas Best Value Inn brand (with its sister brands, Canadas Best Value Inn and Value Inn Worldwide) and the ground-breaking Lexington by Vantage, or of the Jameson Inn, Country Hearth Inn & Suites, or Signature Inn brands, all Vantage Hotels members enjoy the opportunity to maximize their revenue and asset value through Vantage's low fees and reasonable contract terms; flexible, straightforward agreements; A Voice and A Vote® in major brand initiatives; the most comprehensive resources, support and CRS in the industry; sensible PIPs, and a culture that is centered on educating, not mandating. Membership in Vantage brands in the United States is offered (as a franchise) through Vantage Franchising, Inc., and in Canada, through Vantage Franchising (Canada) Inc., wholly-owned subsidiaries of Vantage Hospitality Group, Inc. For more information, visit www.JoinVantageHotels.com.