ITW Abu Dhabi: Muslim majority travel is an important market in the global travel industry

The Social Media Newsroom of ITB Berlin provides regular online updates at http://newsroom.itb-berlin.de/en/news/halal-tourism-has-become-increasingly-important from the World's Leading Travel Trade Show®.Halal travel is a market that offers huge prospects for the global tourism industry. Only recently ITB Berlin announced its partnership with http://newsroom.itb-berlin.

The Social Media Newsroom of ITB Berlin provides regular online updates at http://newsroom.itb-berlin.de/en/news/halal-tourism-has-become-increasingly-important from the World's Leading Travel Trade Show®.
Halal travel is a market that offers huge prospects for the global tourism industry. Only recently ITB Berlin announced its partnership with http://newsroom.itb-berlin.de/en/news/itb-berlin-launches-marketing-alliance-worlds-largest-halal-tourism-trade-show-abu-dhabi (ITW) in Abu Dhabi, the world's leading trade show with a focus on Muslim majority tourism.

ITW Abu Dhabi takes place from November 25 to 26, 2017, at Abu Dhabi National Exhibition Centre. It offers insight and solutions and brings together tourism leaders, innovators, investors and stakeholders who all share one common aim of understanding and driving Muslim majority tourism through targeted sectors; Halal, medical, shopping and family friendly travel.

Muslim majority tourism is one of the fastest growing areas of global tourism and excluding Hajj and Umrah, is set to surpass +$238 billion by 2019.

The global medical and wellness tourism market is valued at US$50 billion and is growing at a rate of 25% per year.

Halal tourists are proven to travel with more family members, stay for a longer period and ultimately spend more money than any other tourism niche. For these reasons tourism brands across the globe, such as the Sofyan Hospitality, Holiday Bosnia, Jannah Hotels & Resorts are adapting their services to meet the needs of these guests. In Germany luxury hotels such as Breidenbacher Hof in Düsseldorf, have adapted to their audience's demands. Qibla Pointers, a prayer room and the hotel buffets feature customary Halal dishes.

Non-Muslim countries are also competing with established Muslim majority destinations that have been traditionally popular with family friendly travelers including Thailand, South Africa, Nepal and UK.

Every year Crescent Rating carries out comprehensive research on Halal travel destinations and publishes detailed rankings. Worldwide, Singapore and Thailand are top in the non-Muslim category. In Europe, the UK is the market leader.

To participate in this event, visit the organizer's website: http://www.itwabudhabi.com/

About ITB Global Brand Family

For more than 50 years the name ITB has stood worldwide for the travel industry knowledge 365 days a year, networking and trendsetting events - in a virtual, in-person, or hybrid format alike. As the travel industry resurges, the ITB brand family is among the first to come back to offering on-site in-person events. ITB Asia will be held in Singapore from 15 to 17 October 2025, covering the broader regional market. ITB China, the premier marketplace for China's travel industry, is scheduled for 27 to 29 May 2025, in Shanghai. ITB India will take place in Mumbai from September 2 to 4, 2025. ITB Berlin, the world's leading B2B trade show for the travel industry, will take place in Berlin from March 3 to 5, 2026. The inaugural ITB Americas will be held in Guadalajara, Mexico, from 10 to 12 November 2026, covering the American market.

Media Contact

Emanuel Höger

Press Spokesman and Press and Public Relations Director, Corporate Communication - Messe Berlin Group [email protected] +49 30 3038-2270

Sales & Marketing Sales & Marketing Middle East United Arab Emirates Abu Dhabi

ITB Berlin is one of the world’s leading travel trade shows, bringing together tourism professionals, destinations, hospitality brands, and industry innovators from across the globe. Each year, the event serves as a dynamic platform for networking, business development, and the exchange of ideas that shape the future of travel. With its international reach, diverse exhibitors, and forward-looking conferences, ITB Berlin highlights the...