An Adagio aparthotel made to look like a doll house - Brand staged in a new TV spot
An Adagio aparthotel made to look like a doll house? We're all for it! This staging can be seen in the brand's new TV spot created with the French advertising agency PONK.
The European leader in aparthotels brings a breath of fresh air to its communication with a video featuring vibrant colors and catchy music. To Brigitte's track ″À bouche que veux-tu ″, Aparthotels Adagio invites you for an exceptional guided tour through its apartments and common areas.
In 20 seconds flat the brand explores the interior of a house with no walls illustrating a typical aparthotel. Its cameras go from room to room to show the infinite possibilities offered by these properties. Work in a creative and inspiring setting far removed from the four walls of your office, live moments of complicity with your family, relax in a convivial place, have a drink with friends… Experiences "just like at home″ with the added comfort and services of a hotel! The visit of the life-size doll house ends with images of the living spaces where customers can be seen enjoying the services provided by the aparthotel teams. At Aparthotels Adagio: Stay, live, enjoy!
Since October 6 and for 5 weeks, the campaign will be broadcast on French television and on the web!
Now you know all about it, let's watch it!
About Accor, a world-leading hospitality group
Accor is a world-leading hospitality group offering stays and experiences across more than 110 countries with over 5,600 hotels and resorts, 10,000 bars & restaurants, wellness facilities and flexible workspaces. The Group has one of the industry's most diverse hospitality ecosystems, encompassing around 45 hotel brands from luxury to economy, as well as Lifestyle with Ennismore. ALL, the booking platform and loyalty program embodies the Accor promise during and beyond the hotel stay and gives its members access to unique experiences. Accor is focused on driving positive action through business ethics, responsible tourism, environmental sustainability, community engagement, diversity, and inclusivity. Accor's mission is reflected in the Group's purpose: Pioneering the art of responsible hospitality, connecting cultures, with heartfelt care. Founded in 1967, Accor SA is headquartered in France. Included in the CAC 40 index, the Group is publicly listed on the Euronext Paris Stock Exchange (ISIN code: FR0000120404) and on the OTC Market (Ticker: ACCYY) in the United States. For more information, please visit group.accor.com or follow us on X, Facebook, LinkedIn, Instagram and TikTok.