IDeaS announced today a new technology partnership with Silverbyte, Ltd. The two-way data integration between IDeaS' sophisticated revenue management solutions and Silverbyte's leading property management software, Optima PMS, will provide enhanced performance, productivity and profitability for the global hotel industry.

Regardless of the size or operational complexity of a property, the integration provides accessible revenue and market data to empower hotels and resorts with more granular levels of data analysis.

  • Innovative hotel technology leaders join forces - With a common goal of providing integrated systems that best serve the guest journey, IDeaS and Silverbyte are committed to helping hotels deliver the right price at the right time to the right person.
  • Seamless, two-way integration - This sophisticated, yet simple, integration delivers accessible, near real-time revenue and market data to empower improved sales and booking strategies, maximize accurate forecasting and precise pricing and increase occupancy.
  • Regional focus, global reach - The two companies represent a remarkable global reach, with a widespread client base in countries around the world. With Optima PMS implemented at 85 percent of Israel's hotel properties, Silverbyte is the region's largest hospitality technology provider.

Einav Peleg Cohen, chief executive officer, Silverbyte, said: "With our new two-way data integration with IDeaS' sophisticated revenue management solutions, our clients can leverage the power of automated revenue science to ensure each hotel guest stays in the right room at the ideal rate."

Joseph Martino, chief business development officer, IDeaS, said: "Our integration partnership provides hotels with greater levels of data-driven intelligence, occupancy and profitability. This integration will equip IDeaS and Silverbyte clients around the world with powerful pricing and forecasting capabilities for a more confident revenue strategy."

IDeaS and Silverbyte Partner to Provide Two-Way Data Integration — Photo by IDeaS Revenue Management Software
IDeaS and Silverbyte Partner to Provide Two-Way Data Integration — Photo by IDeaS Revenue Management Software

About IDeaS

IDeaS, a SAS company, is the world's leading revenue management software and services provider. Combining industry knowledge with innovative data analytics technology, IDeaS creates sophisticated yet simple ways to empower revenue leaders with precise, automated decisions they can trust. With 35 years of expertise serving hospitality, including hotel, event, and parking clients, IDeaS delivers revenue science to more than 30,000 properties in 158 countries around the world. Results delivered. Revenue transformed. Discover greater profitability at IDeaS.com.

Kim Dearborn
+1 909 455 4316

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