Tripadvisor Is Trying to Sell Its Vacation Rental Businesses

Some might consider it ironic that there's been a lot of talk about the possibility of Expedia Group shedding assets, but Tripadvisor is the one actively trying to sell its vacation rental businesses. There has been speculation for some time that Tripadvisor would make such a move — and now it's actually happening.

Some might consider it ironic that there's been a lot of talk about the possibility of Expedia Group shedding assets, but Tripadvisor is the one actively trying to sell its vacation rental businesses. There has been speculation for some time that Tripadvisor would make such a move — and now it's actually happening.

Tripadvisor is actively trying to sell its collection of five vacation rental brands, Skift has learned. The move comes as it focuses more on its experiences, dining, hotels, and media businesses. Rentals account for a single-digit fraction of Tripadvisor's total revenue.

Tripadvisor hired bankers, was circulating a prospectus, and conducting calls with potential buyers as of a month or so ago, according to multiple sources.

If Tripadvisor can find a buyer then the deal might include Tripadvisor's U.S. brands FlipKey and VacationHomeRentals, Holiday Lettings, and Housetrip in the UK, as well as Spain's Niumba.

Read the full article
Development Sales & Marketing Finance Development

Skift is the largest industry intelligence and marketing platform in travel, providing news, information, data and services to all sectors of the world's largest industry. Skift identifies and synthesizes existing and emerging trends, in its daily coverage of the global travel industry and through its Skift Trends Reports. Skift produces Skift Global Forum annually to bring together over 500 of the most influential professionals in the...