hospitalityTomorrow.com - Digital Conference to Unite Hospitality Sector
The virtual conference will take place on April 7th from 10.00–16.00 BST and registration is free of charge for all participants
Bench Events (https://BenchEvents.com/), the leading organiser of conferences and forums for the hotel, aviation and restaurant sector is organising a complete live conference experience on the internet to bring together industry leaders to discuss the unprecedented economic circumstances caused by the COVID-19 outbreak and what the industry can do collectively to rebuild confidence.
The virtual conference will take place on April 7th from 10.00-16.00 BST and registration is free of charge for all participants; although an optional donation is requested to selected charities helping out those in the hospitality industry, suffering from the worst effects of the coronavirus.
Puneet Chhatwal, CEO, Indian Hotels, said: "With COVID-19 sweeping across the globe, many companies in the hospitality industry are facing an unprecedented threat. As we will combat the pandemic much better united than divided, we all need to come together to share ideas. This meeting on the internet will set a great example of what we can do by thinking in a bold and imaginative way."
Bench Events has lined up a stellar list of speakers, including: Paul Stoltz, the world's leading expert and consultant on resilience and creator of the Adversity Quotient; Roger Bootle, the award-winning Founder and Chairman of Capital Economics; Hon. Minister Najib Balala, Cabinet Secretary, Ministry of Tourism and Wildlife, Kenya; Roger Dow, President and CEO of the U.S. Travel Association and dozens of top executives from across the hospitality industry worldwide.
Topics on the agenda will cover: the economics of coronavirus, how to survive the greatest adversity of our time, the nine essential leadership behaviours needed in a crisis, the outlook to recovery, how to capitalise on the upturn when it comes and the new post-COVID reality. These discussions will be moderated by the presenter of HARDtalk and conference chair, Stephen Sackur and Anita Mendiratta, Special Advisor to Secretary General, UNWTO.
State of the art video conferencing technology will be used to bring virtual main-stage panel sessions to an audience of up to 100,000 online participants. The plenary debates will be complemented by more focussed roundtables, drilling into the detail of specific subjects. People joining remotely will be able to ask questions and post comments in real time, using a live chat facility.
Other activities popular at Bench Events' regular conferences will also be replicated online, including speed networking, which will give participants a series of three-minute one-on-one video calls with other delegates. There will also be an on-line exhibition, where it will be possible to browse through virtual exhibition booths and engage in a live video conversation with a representative of the exhibitor.
Jonathan Worsley, Chairman & Founder, Bench Events concluded: "Devastating is the word most governments are using to describe the impact of the COVID-19 pandemic on society and the economy. The sector that stands to suffer the most is travel and hospitality. Today, nothing is certain, except that our world will never be the same again. We need business leaders to come together to discuss the best strategies to cope with the immediate crisis and to plan how to capitalise on the recovery when it comes. That is what Hospitality Tomorrow will do."
More information about the agenda, speakers and how to register can be found at https://www.HospitalityTomorrow.com/.
About The Bench
The Bench has built a legacy as a global curator of opportunity, designing transformative forums and summits that empower the hospitality and travel industries to connect, innovate, and thrive. With over two decades of expertise, The Bench creates platforms that go beyond transactions to inspire collaboration and drive meaningful change.
Each event brings together government leaders, tourism ministries, global travel associations, leading hospitality brands, hotel owners and investors, airlines, destination developers, and more. From flagship gatherings like FHS World (formerly AHIC) and FHS Saudi Arabia, to FHS Africa (formerly AHIF) and AviaDev, The Bench creates events where ideas spark, relationships deepen, and investments take flight.
The Bench thrives on fostering dynamic and forward-looking dialogues, uniting industry pioneers to address challenges, seize opportunities, and co-create the future. Each event is crafted to deliver more than just connections - it's about transforming ideas into action and building a better tomorrow.
Discover more at thebench.com
About FHS World
Dates: 27-29 October 2025
Location: Madinat Jumeirah, Dubai, UAE
Sponsors:
Jumeirah as Host Sponsor; Ministry of Housing, Utilities and Urban Communities (MHUC) – Egypt, Neom, Rua Al Madinah, Taiba Investments, Territorial Development Agency (Albania), Tourism Promotions Board Philippines and UAE Ministry of Economy & Tourism as Strategic Partners; PWC as Knowledge Partner; Accor, Arada Hospitality LLC, Barriere, ClubMed, Colliers, IHG Hotels & Resorts, Italia Hospitality, Jabal Omar Development Company, Marriott International, Modon Hospitality, Radisson Hotel Group, Red Sea Global, Rotana and The Ascott Limited as Headline Sponsors; Abu Dhabi Hospitality Academy - Les Roches, Action Hotels, Aleph Hospitality, Aristara.ai, Arthur D Little, Blastness, Bushtec Creations, BWH Hotels, CBRE, Compass Project Consulting, Credibl ESG, Danube Hospitality Solutions, EHL Hospitality, ELKO EP, Enterprise Greece, Forsite Creative, H World International, HDL Automation, IHCL, JLL, JT & Partners, Knight Frank, Legacy Hotels Holding (Louvre), Millat Group, Minor Hotels, Parsons, QUO, Rikas Hospitality, Sharjah Investment and Development Authority (Shurooq), STR – a CoStar Group Company, Technogym, The First Group Hospitality, TUI Hotels & Resorts, United Hospitality Management, UNS and Wyndham Hotels & Resorts as Sponsors; ARK People Solutions, Cavendish Maxwell, Centara Hotels & Resorts, Inntelo AI, Invest Cyprus, Rove Hotels and Shaza Hotels, Start Reverse and iReserved as Exhibitors; and Adyen, dailypoint, ExploreTECH, Fairmas, Flyr, Portal, RMS Cloud and ROOMNET in the ExploreTECH Tech Pavilion.
