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Accor expands its presence in South Korea

The Group strengthened its presence in South Korea with the opening of Fairmont Ambassador Seoul and the signing of four new hotels.

South East Asia accounts for 12% of the Accor network worldwide, with nearly 385 hotels and 88,000 rooms. This figure is sure to grow in the future, given that the region boasts 190 hotels in its pipeline. Among them, Mercure Ambassador Jeju, ibis Styles Ambassador Incheon Airport, Mercure Ambassador Pyeongtaek, and Mercure Ambassador Mokpo will open in the next 5 years in South Korea.

Accor
Korea, Republic of

South East Asia accounts for 12% of the Accor network worldwide, with nearly 385 hotels and 88,000 rooms. This figure is sure to grow in the future, given that the region boasts 190 hotels in its pipeline. Among them, Mercure Ambassador Jeju, ibis Styles Ambassador Incheon Airport, Mercure Ambassador Pyeongtaek, and Mercure Ambassador Mokpo will open in the next 5 years in South Korea.

Between modernity and ancestral cultural heritage, this country has been experiencing an impressive increase of its tourist attractiveness for more than 10 years. The Group is well aware of its strong potential, always seeking the best destinations for its clients, and will operate 33 hotels & resorts in South Korea by 2025. Fairmont actually made its debut in the region with the opening of Fairmont Ambassador Seoul on February 24.

"We are delighted with the continued expansion of our network in South Korea. This fast pace of development is the result of our successful joint partnership with the Ambassador Hotel Group. With local expertise and international marketing and distribution capabilities, we believe that we can provide an enhanced guest experience, giving travelers the opportunity to explore new destinations across the Accor network in South Korea," said Vincent Lelay, Vice President of Operations for Accor Ambassador South Korea.

Guided tour of Fairmont Ambassador Seoul and zoom on the 4 future additions to the Group's South Korean network mentioned above.

Fairmont Ambassador Seoul: a prestigious location

Fairmont Ambassador Seoul welcomes its guests on the capital's Yeouido Island. Located at the Parc.1 complex, the hotel offers stunning panoramic views of the city skyline and the Han River from its 326 spacious and contemporary rooms. With 3 restaurants, a rooftop bar, an indoor swimming pool, a spa, a fitness center, 10 meeting rooms and a Grand Ballroom, Fairmont Ambassador Seoul is the ideal destination for all occasions. The hotel joins a collection of over 80 remarkable Fairmont addresses around the world.

In the next 5 years...

Featuring 72 guest rooms, Mercure Ambassador Jeju is set to open in mid of 2021. Boasting an array of dining outlets, a pool, spa and indoor driving ranges, the resort is located 30 minutes from Jeju International Airport and 10 minutes to Jungmun Tourist Complex.

ibis Styles Ambassador Incheon Airport is slated to open in 2022. Featuring quirky and creative design, the hotel is ideally located in International Business Complex II of Incheon International Airport.

Boasting 219-rooms, Mercure Ambassador Pyeongtaek is located in the high-tech industrial area nearby to residential district. Set to open in 2024, the hotel features a restaurant and bar, meeting room and business centre. Leisure facilities include a swimming pool, spa and fitness centre.

As the first internationally branded hotel in the historic port city of Mokpo, the 235 room Mercure Ambassador Mokpo is located within walking distance to KTX station and surrounding tourist attractions. Opening in 2025, the hotel features a restaurant and bar, a 500-seat convention and meetings facility, fitness centre, pool and a kid's club.

Stay Tuned! Sofitel will also make its debut in South Korea this year and will arrive in Seoul.

Development Development Markets & Performance Asia Pacific Korea, Republic of
Accor
Hotel GroupManagement CompanyFranchise OrganizationBrand Owner

Accor is a world-leading hospitality group offering stays and experiences across more than 110 countries with over 5,600 hotels and resorts, 10,000 bars & restaurants, wellness facilities and flexible workspaces. The Group has one of the industry's most diverse hospitality ecosystems, encompassing around 45 hotel brands from luxury to economy, as well as Lifestyle with Ennismore.

Sofitel
Brand by Accor

Sofitel Hotels & Resorts is an ambassador of modern French style, culture and art-de-vivre around the world. Established in 1964, Sofitel is the first international luxury hotel brand to originate from France with more than 120 chic and remarkable hotels in the world’s most sought-after destinations. Sofitel exudes a refined and understated sense of modern luxury, always blending a touch of French decadence with the very best of the locale.

Mercure
Brand by Accor

Mercure is the only midscale hotel brand that combines the strength of an international network with a strong quality commitment, and the warm experience of hotels, all different, rooted in their local community and managed by enthusiastic hoteliers. Located in city centers, by the sea or in the mountains, the Mercure network welcomes business and leisure travelers across the world.

ibis
Brand by Accor

European hotel economic leader, ibis offers you the ultimate comfort: a new innovative bedding designed by the ibis Research Department, a comfortable and well-equipped room, modern and design welcome areas. Caring and efficient, ibis ensures the highest level of service of its category: a 24 hour reception, breakfast from 4:00 am to midday, light meals served round the clock and a non-stop bar.

Fairmont
Brand by Accor

Fairmont Hotels & Resorts is where occasions are celebrated and history is made. Landmark hotels with unrivalled presence, authentic experiences and unforgettable moments have attracted visitors to Fairmont and its destinations since 1907. The Plaza in New York City, The Savoy in London, Fairmont San Francisco, Fairmont Banff Springs and Fairmont Peace Hotel in Shanghai are but a few of these iconic luxury hotels, forever linked to the...