Hotel Data Conference Set To Take The Global Stage

HENDERSONVILLE, Tennessee — The Hotel Data Conference: Global Edition will feature 78 speakers across 12 hours and five world regions on 25 March 2021. Co-hosted by STR and Hotel News Now with principal sponsor IDeaS, the event will be the first global edition of HDC and offer the industry's most comprehensive global data agenda.

"We are excited to deliver HDC to the world next week," said Amanda Hite, STR's president. "The success of our in-person, U.S.-focused event has grown year after year, and we knew this was a conference that should eventually be expanded to our global client base. The pandemic has only strengthened the need for comprehensive and actionable data insights, and with virtual events the 'norm' for now, 2021 was the obvious year to connect attendees from each world region. We're extremely proud of the diversity of our program and speaker lineup, and we're confident that the content will be key as industry stakeholders map out their road to recovery."

Two to three hours of presentations for each region will showcase hotel performance trends, economic updates and forecast insights for 2021 and beyond. Expert industry panelists are expected to speak candidly about the unique challenges and opportunities in each region.

Key data findings on the agenda include:

• Central and South America hotels find relief in weekend leisure demand;
• New lockdowns have pushed European hotel performance almost to the lows experienced last spring;
• Despite historic reliance on international and long-haul demand, the Middle East is well into the race to recovery;
• From Mexican beaches to Canadian ski resorts, outdoor adventures and domestic demand help drive North America's recovery; and
• As the first country to feel the effects of the pandemic, China also has been the first to show signs of bouncing back.

Featured panelists and presenters during general sessions include: Liam Brown (Marriott International), Patricia Boo (STR), PengSum Choe (Pan Pacific Hotels Group), Isaac Collazo (STR), Hugo Desenzani (Intursa/Hoteles Libertador), Amanda Elder (Kempinski Hotels SA), Thomas Emanuel (STR), Warren Fields (Pyramid Hotel Group), Carlos Flores (Sonesta International Hotels Corporation), Amanda Hite (STR), Xinxin Liu (Huazhu Group), Dimitris Manikis (Wyndham Hotels & Resorts), Jesper Palmqvist (STR), Dillip Rajakarier (Minor Hotels), Robin Rossmann (STR), Adam Sacks (Tourism Economics), Monica Xuereb (Loews Hotels & Co) and Carter Wilson (STR).

A full agenda and speaker information can be found at www.HotelDataConference.com.

About the Hotel Data Conference

Established in 2009, Hotel Data Conference is the preeminent gathering of the industry data community. Underpinned by STR's world-leading hotel performance database, HDC features unique and actionable content designed to inform the decision-making of brand executives, owners, developers, operators, revenue management specialists, pricing analysts and destination marketers. Co-hosted by STR and Hotel News Now, HDC is a hybrid event each August with in-person attendees in Nashville and a virtual audience via livestream. The conference was expanded worldwide through the launch of the virtual "Hotel Data Conference: Global Edition" in March 2021. For more information, please visit www.HotelDataConference.com.

About Hotel News Now

Hotel News Now is the definitive online news resource for hotel owners, operators, developers and all other parties interested in the global hotel industry. Our experienced editorial team provides breaking news coverage, how-to resources, trends and in-depth analysis that leverages our access to hotel performance benchmarking data from parent company STR. For more information, visit https://www.costar.com/news/section/hospitality.

Media Contact

Haley Luther

Senior Communications Manager [email protected] +1 (216) 278 0627