Industry Update
Press Release17 September 2021

Sonder Holdings Inc. Grows Footprint in Mexico Adding Eight Additional Properties

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Sonder Inc.

Sonder Holdings Inc. (“Sonder”), a leading next-generation hospitality company that is redefining the guest experience through technology and design, is adding eight additional properties to its existing portfolio of managed and operated accommodations in Mexico City.


“Mexico is one of the most visited countries in the world for tourism activities and the emphasis on architecture and design that we find with properties in Mexico City is a great fit for the Sonder brand and experience that we offer,” said Martin Picard, Co-Founder and Global Head of Real Estate for Sonder. “We plan to continue growing our offering in Mexico and establishing a gateway for further expansion into Latin America in the future.”

“We’re thrilled to collaborate with Sonder to deliver an elevated, tech-driven experience that meets the high expectations of today’s modern savvy travelers,” said Alan Zayat, CEO at ZGI/Cojab. “They are a reliable, well-capitalized partner that is redefining guest stays in Mexico City and we look forward to continuing our work with them.”

Sonder currently manages and operates units across four properties in Mexico City, including a sleek, tranquil haven just steps from Avenida Presidente Masaryk; a neo-classical getaway with arched windows and detailed stonework in the heart of the Roma neighborhood; and modern, airy spaces in Condesa, central to beautiful, tree-lined avenues with hip sidewalk cafes and an opulent nightlife.

In addition to ZGI/Cojab, Sonder works with real estate partners such as Metta Group and Estructura Developers.

In order to support the company’s expansion in the region, Sonder also recently appointed Pablo Gonzalez as senior director of real estate in Mexico City. Pablo brings over a decade of experience in the global real estate industry to Sonder, including leading real estate efforts for one of the country’s largest private healthcare companies, Star Medica, in addition to positions with CH Arquitectos, Jones Lang LaSalle and Grupo ECO.

Headquartered in San Francisco, Sonder operates in 35+ cities across nine countries, and has approximately 15,000 live and contracted units worldwide. The company partners with real estate owners and landlords to lease hotel and apartment buildings and design, manage and operate them. Sonder distinguishes itself in the hospitality industry through forward thinking design and by infusing technology into its guest experience. This tech-enabled experience puts guests in full control of their stay. They can access everything they need – from booking, to interacting with guest services, to check-out – via their own mobile device from anywhere and at any time, using the Sonder app.

Sonder spaces in Mexico City range from spacious suites to fully-equipped accommodations with parking, kitchen and in-suite laundry. Sonder’s upcoming properties are slated to open to guests over the next two years, with the first additions opening towards the end of 2021.

This announcement follows the recent news of Sonder’s plans to be publicly listed through a business combination with Gores Metropoulos II (Nasdaq: GMIIU, GMII and GMIIW) as well as the company’s expansion in the Middle East.

To explore Sonder real estate partnership opportunities, please contact [email protected].

About Sonder

Sonder is revolutionizing hospitality through innovative, tech-enabled service and inspiring, thoughtfully designed accommodations combined into one seamless experience. Launched in 2014 and headquartered in San Francisco, Sonder provides a variety of accommodation options — from spacious rooms to fully-equipped suites and apartments — found in over 35 markets spanning ten countries and three continents. The Sonder app gives guests full control over their stay. Complete with self-service features, simple check-in and 24/7 on-the-ground support, amenities and services at Sonder are just a tap away, making a world of better stays open to all.

To learn more, visit or follow Sonder on Facebook, Twitter or Instagram. Download the Sonder app on Apple or Google Play.

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