Accelerate Recovery: Attend HSMAI's Asia Pacific Revenue Optimization Conference (ROC)

HSMAI's Revenue Optimization Conference (ROC) “The conference comes at a perfect juncture with APAC borders reopening, so now more than ever Hoteliers will benefit from clear data trends, and thought-provoking ideas & actionable insights to guide their strategies” said Jackie Douglas, President HSMAI Asia Pacific.

HSMAI's Revenue Optimization Conference (ROC) “The conference comes at a perfect juncture with APAC borders reopening, so now more than ever Hoteliers will benefit from clear data trends, and thought-provoking ideas & actionable insights to guide their strategies” said Jackie Douglas, President HSMAI Asia Pacific.

“This will be a fantastic opportunity for industry professionals to network in person again with peers and leaders of revenue & commercial from across the APAC region.” said Sunny Yu, Board President HSMAI Thailand chapter.

The Revenue Optimization Conference (ROC) events will help organizations ACCELERATE RECOVERY. Identify new opportunities, better align your sales, marketing, and revenue optimization efforts, and adapt to the ever-changing landscape. So, whether you work in a big global brand or a small independent property, there is something for everyone.

The line-up of educational sessions, presentations, and networking opportunities include:

HSMAI Revenue Optimization Conference

Day 1: 9 June, 2022

  • Keynote: Economics Beyond the Forecast with Michael Shoory, Tourism Economics
  • Changing the focus from Revenue to Commercial: Hoteliers panel
  • Owners' expectations for 2022-2023 - Owners' panel
  • Focus on the Customer Journey
  • How Hilton uses data and insights to increase revenue
  • The latest F&B research and how it impacts RM: with Prof. Sherri Kimes
  • Networking: Enjoy drinks and canapes and catch up with industry colleagues

Day 2: 10 June, 2022

  • Executive Roundtables (Chief Marketing, Sales & Revenue and Commercial Executives)
  • 3 Masterclasses: Commercial Acumen, Using Content to increase conversion and Total Revenue Forecasting
  • Tech Innovation Show - 3 Tech Vendors show off the new tech available

Special thank you to our valuable partners sponsoring HSMAI’s Revenue Optimization Conference events and programs:

  • Platinum Education Partner: Marina Bay Sands
  • Platinum: Cendyn, Amadeus
  • Gold: RateGain, Cvent, The Hotels Network, Duetto
  • Silver: SuccessGlo
  • Supporters: Tourism Economics, Singapore Institute of Technology, Hong Kong Polytechnic University, Phuket Hotels Association
  • Media: eHotelier
  • To learn about partnership opportunities, contact Jackie Douglas at [email protected]

View the Revenue Optimization Conference website for additional information.

Registration savings are available for hotel companies when they register five or more people from the same company. Media passes are available by contacting Glen Grosic at [email protected]

Media Contact

Jackie Douglas

President [email protected] +61 (0) 414 381 240

Sales & Marketing Sales & Marketing Asia Pacific Singapore Singapore

MAI – Hospitality Sales and Marketing Association International is a global organization founded in the US in 1927. HSMAI Asia Pacific is the Asia Pacific arm of the organization, aiming to be a key influencer, pioneer, and the go-to industry resource for professional development, commercial strategies, and sustainability in the hospitality industry.