Source: Atomize AB

Gothenburg - The recognized hospitality group, ESS Group, renowned for their distinguished destinations and resorts across 15 destinations and Atomize Revenue Management System are thrilled to announce a ground-breaking partnership.

Atomize RMS, with its global footprint and celebrated for its data driven real-time dynamic pricing capabilities, will empower and ensure that ESS Group's properties remain competitive and priced accurately. This partnership enables ESS Group to leverage Atomize's sophisticated and unique real time pricing technology, enhancing their revenue management practices and capabilities. In addition, it allows ESS Group to adapt more quickly to market demand and enhancing overall operational effectiveness.

As part of this partnership, ESS Group and Atomize RMS also launch a technology innovation program with the main ambition to redefine revenue management relevant specifically for destination resorts. The initiative will capitalize on Atomize RMS's heritage and expertise within data science, combined with ESS Group’s unique and deep proficiency in creating world-class guest experiences.

This collaboration between ESS Group and Atomize RMS highlights a shared vision of pushing boundaries within the hospitality sector.

We are excited to embark on this journey with a high tech and forward leaning company like Atomize, a company that aligns with our passion for innovation and excellence. Anna-Carin Rasmusson, CCO of ESS Group
Our collaboration with ESS Group marks a significant milestone for us and underscores our dedication to propelling the hospitality industry forward through this unique and innovative partnership. I feel confident this partnership will bring transformative results for both ESS Group as well as for the wider hospitality sector. Alexander Edström, CEO of Atomize RMS

About ESS Group

ESS Group is dedicated to creating destinations, resorts, and experiences that entice guests to return. Beginning their story in 2007 at Ystad Saltsjöbad, they aimed to craft unique spaces marked by distinctive personalities. With passion, playfulness, and professionalism at their core, they seek to blend personal touches with profitability and world-class guest experiences. Summing up their ethos on their best days, they believe in "creating moments of happiness."

Since starting, the ESS family has grown to include 15 luxurious hotel and resort destinations across Sweden, Norway, and Denmark. From the tranquil Ystad Saltsjöbad and Villa Strandvägen in Malmö to the historic Marienlyst in Denmark, and the stylish Hotel Bellora in Gothenburg, each site underscores their commitment to memorable guest experiences. They invite you to discover the beauty and uniqueness of each location, promising stays that transform from mere visits into treasured memories.

About Atomize RMS

Atomize is a leading Revenue Management Software (RMS) that empowers hotels to optimize pricing and maximize revenue through real-time, AI-driven automation. Designed for efficiency, Atomize helps hoteliers make data-driven pricing decisions with minimal manual effort.

Since November 2024, Atomize has been part of Mews. Atomize was acquired to further strengthen Mews' commitment to innovation and automation, ensuring hotels have the best tools to drive profitability and efficiency.

To learn more about Atomize, visit atomize.com or follow us at @Atomize.

Alexandra Fjällman
Chief Marketing Officer