CBRE Podcast: Here to Stay: A look at extended-stay hotels

With a twist on the conventional lodging business model, Extended Stay America (ESA) has seen impressive growth in recent years. ESA CEO Greg Juceam discusses managing its real estate portfolio and provides insights on the business of long-term accommodations.

Key takeaways:

  1. Investment Potential: The extended-stay lodging segment offers a resilient and growing opportunity, particularly in secondary and tertiary markets.
  2. Operational Simplicity: Extended-stay hotels can benefit from streamlined operations and less labor requirements.
  3. Scalability: ESA’s model combines ownership and franchising, enabling multiple avenues for growth and scalability.
  4. Diversified Demand: The diverse range of guest demand drivers -- from construction crews to long-term healthcare treatments to digital nomads -- tends to support stable occupancy rates.
  5. Strategic Expansion: ESA’s focus on new builds and strategic acquisitions positions it well for future growth, even in challenging capital markets.

Markets & Performance Markets & Performance

Spencer Levy is Global Client Strategist and Senior Economic Advisor for CBRE, the largest commercial real estate services firm in the world. In this role, he focuses on client engagement and public-facing activities, including thought leadership work performed in conjunction with CBRE Research.

Greg Juceam is President & Chief Executive Officer for Extended Stay America, the leading brand family in the U.S. mid-priced extended stay hotel segment with more than 700 hotels. Previous to ESA, Juceam was President & COO of G6 Hospitality, the parent franchisor of 1,400 hotels under the iconic Motel 6 and Studio 6 brands.

CBRE Hotels is a specialized advisory group within CBRE providing brokerage, valuation, consulting, research and capital markets services to companies in the hotel sector. CBRE Hotels is comprised of over 375 dedicated hospitality professionals located in 60 offices across the globe.