Hospitality Net launches HN2026 on 23 February: New website experience and fully redesigned member dashboard
The upgrade includes AI-optimized content structure, rebuilt member dashboard, and new brand identity launching February 23.
Hospitality Net Launches Hn2026 on 23 February New Website Experience and Fully Redesigned Member Dashboard
Photo by Hospitality Net
Maastricht, The Netherlands – Hospitality Net, the market-leading independent B2B platform for hotel professionals, today announced the launch of HN2026, a major upgrade that introduces a refreshed website experience and a complete overhaul of the member dashboard used to publish and manage content on the platform.
HN2026 is more than a visual refresh. It is the first public release built on a renewed technology foundation designed to support future growth and the next era of content discovery. With hospitality professionals increasingly finding information through AI-powered search and large language models, HN2026 strengthens how Hospitality Net structures and presents content for improved discoverability, attribution, and long-term relevance.
In parallel with the new website user experience, HN2026 delivers a rebuilt member dashboard focused on clarity, speed, and a smoother workflow for organizations and contributors. The upgrade lays the groundwork for additional features to follow, and for the rollout of regional, local-language versions of Hospitality Net, supported by local experts and regionalized World Panels.
Alongside the platform upgrade, Hospitality Net is also introducing a new brand identity and logo. The new logo is built around a speech bubble with HN at its center, reflecting Hospitality Net’s role as a forum for discussion across the hospitality industry. The refreshed identity supports Hospitality Net’s mission to connect hospitality professionals through trusted information and conversation.
HN2026 represents a true milestone for Hospitality Net. We first introduced Hospitality Net in 1994 with a simple mission: to connect hospitality professionals with independent, high-quality industry information. HN2026 is our launchpad for many great things to come, for our readers and for our members
Henri Roelings, Founder of Hospitality Net
HN2026 is the result of a highly collaborative effort. We have rebuilt the platform foundation to be modern, flexible, and ready for AI embedding and retrieval workflows. This gives us the ability to deliver new tools faster, improve how content is understood and surfaced, and keep evolving with the industry
Davy Schoon, CTO of Hospitality Net
About Hospitality Net
Founded in 1994 in Maastricht, the Netherlands, Hospitality Net is the #1 B2B portal for global hotel professionals and one of the longest-running independent hospitality B2B publications in the world. Hospitality Net acts as a neutral broker and publisher of hotel business information, built on a membership model for all stakeholders in the global hotel industry. Members use the platform to share and amplify content, join thought leadership initiatives, and strengthen their visibility and findability across search, AI platforms, and LLMs. With 100,000+ articles, reports, and expert commentary collected over more than 30 years, Hospitality Net offers one of the deepest knowledge bases in hospitality B2B media. It also publishes The Hotel Yearbook, one of the industry’s most cited annual reference publications. Visit www.hospitalitynet.org.
Media Contact
Kate Vinogradova
Content & Social Media Manager [email protected]