A Unified Leadership Structure to Power Brand Strength and Commercial Performance at Fairmont Mumbai & Roswyn, a Morgans Originals Hotel

Four senior executives appointed to lead unified commercial strategy across both properties, with focus on pre-opening preparations for Roswyn debut.

A Unified Leadership Structure to Power Brand Strength and Commercial Performance at Fairmont Mumbai & Roswyn, a Morgans Originals Hotel

Photo by Accor

Fairmont Mumbai and Roswyn, A Morgans Originals Hotel announce a strategic alignment of their commercial team — creating a unified growth engine designed to scale both brands while preserving their distinct identities.

As Fairmont Mumbai builds its first-year momentum and Roswyn moves toward its debut, this structure brings together sales strength, revenue strategy, marketing positioning, and digital intelligence under one cohesive leadership vision.

Sneha Jha takes on expanded Role as Director of Sales & Marketing for Fairmont Mumbai and Roswyn, A Morgans Originals Hotel

In this role, she will oversee the commercial direction for both properties, aligning sales and marketing efforts to strengthen their presence in the Mumbai market.

Part of the pre-opening team of Fairmont Mumbai, Sneha now extends her leadership across both brands as Roswyn prepares for its debut.

With over two decades of experience in hospitality, Sneha brings deep expertise in luxury hotel sales, commercial strategy, and strong corporate relations. She has held senior sales leadership roles across leading hospitality brands including Taj Hotels, Marriott International, and Sofitel Mumbai BKC, where she played a key role in driving corporate partnerships, segment expansion, and revenue growth.

An experienced pre-opening specialist, Sneha has contributed to several landmark hotel launches, including the opening of The Westin Goa, and was part of the pre-opening commercial team that brought Fairmont Mumbai to market.

Growth today is not just about scale — it’s about relevance and building relations. The opportunity is to build two brands that grow differently yet move forward together.

Sneha Jha

Deepak Khusalani appointed Director of Revenue & Reservations for Fairmont Mumbai and Roswyn, A Morgans Originals Hotel

Deepak Khusalani has been appointed Director of Revenue & Reservations for Fairmont Mumbai and Roswyn, A Morgans Originals Hotel, overseeing revenue strategy and demand optimisation across both properties.

With over 15 years of experience in hospitality, Deepak brings deep expertise in revenue management, commercial forecasting, and pricing strategy. Prior to joining Fairmont Mumbai, he spent nearly a decade with Hyatt Hotels, most recently serving as Area Director of Revenue.

Earlier in his career, Deepak held revenue leadership roles within the Accor portfolio at Sofitel Mumbai BKC, where he played a key role in strengthening revenue performance and market positioning for the luxury property.

In his current role, he leads the revenue and reservations function across both Fairmont Mumbai and Roswyn, focusing on revenue optimization, demand generation, and strategic market positioning to drive sustained commercial performance.

Revenue today is not just about demand — it’s about direction. The focus is on building clarity across both brands, so every decision compounds into long-term performance.

Deepak Khusalani

Sonia Paul elevated to Director of Marketing & Communications for Fairmont Mumbai and Roswyn, A Morgans Originals Hotel

Sonia Paul will now lead with an expanded dual-brand leadership role as Director of Marketing & Communications for Fairmont Mumbai and Roswyn, A Morgans Originals Hotel.

With nearly two decades of experience spanning luxury hospitality, preopening, strategic collaborations, brand positioning, media relations, conceptual content creation. Sonia brings a cross-industry perspective shaped through early years in advertising with global agency J. Walter Thompson, followed by senior roles across hospitality brands as Cluster Director at Hyatt Hotels – West India with currently leading from pre-opening to launch of 2 luxury hotels of Accor.

Her experience spans luxury hotels, restaurants, corporate campaigns and multi-property portfolios, where she has driven brand positioning, guest engagement, brand fitment partnerships, strategic intellectual properties and measurable launch campaigns building high impact revenue generation. Her expertise lies in unique collaborations, amplifying events via cross promotions, hand pick IPs and strategic brand plus content placement to create virality and chatter across market and web.

As part of the pre-opening leadership team at Fairmont Mumbai, Sonia played a key role in shaping the hotel’s narrative and market introduction.

In her expanded role, she will oversee pre-opening and positioning of Roswyn, brand strategy, storytelling, partnerships, and guest engagement across both properties — ensuring each brand builds emotional resonance while remaining commercially sharp.

The real work now is not just visibility — it’s distinction. The focus is on building brand worlds that feel culturally relevant, emotionally compelling, and impossible to substitute. Building brand love is a true sense of marketing performance.

Sonia Paul

Anirban De Munshi appointed Director of Digital Marketing & E-Commerce for Fairmont Mumbai and Roswyn, A Morgans Originals Hotel

Anirban De Munshi has been appointed Director of Digital Marketing & E-Commerce for Fairmont Mumbai and Roswyn, A Morgans Originals Hotel, leading the digital strategy and performance ecosystem across both properties.

With over 12 years of experience in digital marketing, brand growth, and revenue acceleration across luxury and lifestyle hospitality brands, Anirban brings expertise in e-commerce strategy, performance marketing, OTA optimisation, and data-driven digital transformation. His career includes marketing leadership roles with Accor and The Leela Palaces, Hotels and Resorts, where he led integrated campaigns, digital launches, and revenue-driving initiatives across hotel and F&B portfolios.

Known for delivering measurable impact, his work has driven significant growth in direct bookings, digital engagement, and revenue performance. 

In his current role, he oversees the digital ecosystem across both properties, driving brand.com growth, performance marketing, analytics-led strategy, and the digital presence of hotel and dining experiences.

Digital isn’t just where discovery happens — it’s where perception is formed. The goal is to make both brands felt before they are experienced.

Anirban De Munshi

Commenting on the strengthened leadership structure, Rajiv Kapoor, General Manager, Fairmont Mumbai and Roswyn, A Morgans Originals Hotel, said:

Strong brands aren’t built in silos — they’re built through alignment with a strategic seasoned leader. This structure ensures that strategy, story, and scale move in the same direction as both brands step into defining moments.

About Accor, a world-leading hospitality group

Accor is a world-leading hospitality group offering stays and experiences across more than 110 countries with over 5,600 hotels and resorts, 10,000 bars & restaurants, wellness facilities and flexible workspaces. The Group has one of the industry's most diverse hospitality ecosystems, encompassing around 45 hotel brands from luxury to economy, as well as Lifestyle with Ennismore. ALL, the booking platform and loyalty program embodies the Accor promise during and beyond the hotel stay and gives its members access to unique experiences. Accor is focused on driving positive action through business ethics, responsible tourism, environmental sustainability, community engagement, diversity, and inclusivity. Accor's mission is reflected in the Group's purpose: Pioneering the art of responsible hospitality, connecting cultures, with heartfelt care. Founded in 1967, Accor SA is headquartered in France. Included in the CAC 40 index, the Group is publicly listed on the Euronext Paris Stock Exchange (ISIN code: FR0000120404) and on the OTC Market (Ticker: ACCYY) in the United States. For more information, please visit group.accor.com or follow us on X, Facebook, LinkedIn, Instagram and TikTok.

Human Resources Sales & Marketing General Management Hotel Leadership Hotel Opening Revenue Management Brand Identity Commercial Strategy

Accor is a world-leading hospitality group offering stays and experiences across more than 110 countries with over 5,600 hotels and resorts, 10,000 bars & restaurants, wellness facilities and flexible workspaces. The Group has one of the industry's most diverse hospitality ecosystems, encompassing around 45 hotel brands from luxury to economy, as well as Lifestyle with Ennismore.

Morgans Originals is rooted in iconic cultural legacy, with a collection of independent hotels all sharing the same free spirit. Each hotel, one of a kind, is brought together by a shared culture and community. No matter how big or small, a Morgans Original is always entertaining, celebrates a love for the glossy hey days, and the magic of a Friday night where time disappears.

Fairmont Hotels & Resorts is where occasions are celebrated and history is made. Landmark hotels with unrivalled presence, authentic experiences and unforgettable moments have attracted visitors to Fairmont and its destinations since 1907. The Plaza in New York City, The Savoy in London, Fairmont San Francisco, Fairmont Banff Springs and Fairmont Peace Hotel in Shanghai are but a few of these iconic luxury hotels, forever linked to the...