Hotel Equities Announces Three Additions to Its Focused Service Portfolio

Hotel Equities (HE), a best-in-class hospitality operator and developer, announces three Focused Service portfolio additions across North America. The company has assumed management of the TownePlace Suites by Marriott in Woodstock, Ontario; Reflections Hotel, Ascend Collection by Choice Hotels International in Kissimmee, Florida, scheduled to open in Fall 2026; and the Courtyard by Marriott Dallas DFW Airport North/Irving. These additions demonstrate HE’s sustained momentum across strategic markets, further highlighting the depth, versatility, and strength of its operating platform.

In focused service hotels, success comes down to how well you execute. As we expand in key markets across the Americas, we bring the same disciplined, hands-on approach, focused on the fundamentals and closely aligned with ownership to drive consistent, measurable results at the asset level

David Rosenberg, President, Focused Service at Hotel Equities

 TownePlace Suites Woodstock

TownePlace Suites Woodstock recently opened in Ontario on March 26, 2026, and marks the first Marriott-branded property in the Woodstock market. Located adjacent to the Toyota Motor Manufacturing Canada Woodstock plant, it sees strong demand resulting from corporate and extended-stay travelers. Owned by Gary Singh of KRS Group, the property expands HE’s presence in Ontario and builds on its position as a leading third-party operator for Marriott in Canada. The property joins HE’s growing collection of top-performing TownePlace Suites hotels in the region, including Red Deer, Edmonton South, Medicine Hat, and Belleville.  

Reflections Hotel, Ascend Collection by Choice Hotels International

Located in Kissimmee, FL near Celebration, the property is owned by Bonnet Creek Village SPE, LLC and is expected to open in Fall 2026. Situated near Walt Disney World and Orlando’s major attractions, the hotel will introduce a locally inspired hospitality experience in one of the most visited leisure markets in the U.S. The property will feature modern design, flexible indoor and outdoor event space, an elevated food and beverage concept, and a resort-style pool. 

Courtyard by Marriott Dallas DFW Airport North/Irving

Following the completion of a comprehensive renovation, the hotel in Irving, Texas features upgraded guestrooms and refreshed amenities, positioning it to better serve both business and transient travelers. Located near Dallas Fort Worth International Airport, the property benefits from strong corporate and travel demand within one of the region’s most active submarkets. The addition brings HE’s Dallas-Fort Worth portfolio to seven properties, enabling more localized support and enhanced operational oversight across the market. 

These three additions highlight HE’s strength across its focused service portfolio, combining scale, operational consistency, and an owner-first approach. With an extended-stay property in Ontario, a new development in Florida, and continued expansion in Dallas-Fort Worth, these new additions reflect the company’s ability to deliver results across a range of focused service environments, further reinforcing HE’s position as a leading third-party management company. 

For more information about partnering with Hotel Equities, visit www.hotelequities.com/development.