IHG Hotels & Resorts Advances Conversational AI Search Capabilities
Travel Discovery Made Easier Through App in ChatGPT and IHG Digital Channels
IHG launched a ChatGPT app enabling search across 7,000+ hotels with real-time pricing and availability, and will add conversational AI search to IHG.com and its One Rewards app.
Photo by IHG
ATLANTA – As people rapidly turn to AI to plan trips – now used by more than half of U.S. travelers* – IHG Hotels & Resorts (IHG) is making it easier for them to find hotels and book their stays. IHG has launched an IHG app in ChatGPT, and will soon add AI-powered conversational search within IHG.com and the IHG One Rewards app.
A New Way to Discover IHG in ChatGPT
Designed to complement IHG’s digital platforms, the app in ChatGPT lets users search, compare and explore IHG’s more than 7,000 hotels in over 100 countries. ChatGPT will recommend IHG hotels based on travelers' preferences, surfacing real-time availability, pricing, interactive maps and amenities, helping guests move naturally from discovery to comparison. Once a hotel is selected, users are guided to IHG’s direct booking channels to complete their reservation.
Conversational Search Coming Soon to IHG Digital Channels
IHG will also soon add conversational search to IHG.com and the IHG One Rewards app, giving travelers the freedom to discover hotels using their own words and more easily book the perfect stay. From inspiration to reservation, guests can expect a seamless, AI-enabled experience that understands the intent and context behind their search, without the limitation of fixed search fields or keywords.
Guest expectations are evolving quickly, and we’re evolving with them. With more than one million guests staying with us every night around the world, we’re using AI to make the travel experience more seamless from planning and booking through to their stay. Pairing AI with the warmth of human hospitality ultimately helps us deliver a more exceptional live experience – one that feels personal, responsive and connected to each guest in the moment.
Jolie Fleming, Chief Product & Technology Officer, IHG Hotels & Resorts
Together these innovations help drive forward IHG’s broader technology and AI-driven strategy focused on enhancing the guest experience, boosting hotel performance and advancing corporate innovation.
*Source: Phocuswright research - The AI Surge: Travel's Fastest Behavioral Shift in a Decade
About IHG®
IHG Hotels & Resorts [LON:IHG, NYSE:IHG (ADRs)] is a global hospitality company, with a purpose to provide True Hospitality for Good.
With a family of 17 hotel brands and IHG Rewards, one of the world's largest hotel loyalty programmes, IHG has over 6,000 open hotels in more than 100 countries, and a further 1,800 in the development pipeline.
- Luxury & Lifestyle: Six Senses Hotels Resorts Spas, Regent Hotels & Resorts, InterContinental Hotels & Resorts, Vignette Collection, Kimpton Hotels & Restaurants, Hotel Indigo
- Premium: voco Hotels, HUALUXE Hotels & Resorts, Crowne Plaza Hotels & Resorts, EVEN Hotels, Noted Collection
- Essentials: Holiday Inn Hotels & Resorts, Holiday Inn Express, avid hotels
- Suites: Atwell Suites, Staybridge Suites, Holiday Inn Club Vacations, Candlewood Suites
InterContinental Hotels Group PLC is the Group's holding company and is incorporated and registered in England and Wales. Approximately 350,000 people work across IHG's hotels and corporate offices globally.
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