An Iconic Pairing: Marriott International and The Coca‑Cola Company Come Together in Strategic Beverage Agreement
Marriott named Coca-Cola its global beverage partner across carbonated soft drinks, hydration, and functional beverages, with a phased rollout across guestrooms, restaurants, lounges, and events worldwide.
Photo by Marriott
BETHESDA, Md. and ATLANTA - Marriott International, Inc. (NASDAQ: MAR) and The Coca‑Cola Company (NYSE: KO) today announced a global agreement that will expand choice and elevate the guest experience across Marriott's portfolio, bringing The Coca‑Cola Company's brands to hotels around the world.
Under the agreement, The Coca‑Cola Company becomes Marriott's global beverage partner across several categories, including carbonated soft drinks and a growing range of hydration and functional beverages. Guests will begin seeing Coca-Cola's brands across guestrooms, restaurants, lounges and meetings and events, with a phased rollout beginning today and continuing worldwide over the coming months.
This agreement brings together two iconic brands with a shared commitment to quality, consistency, and creating memorable experiences. We are focused on delivering the products our guests and Marriott Bonvoy Members know and love, better meeting guest preferences, and creating economic benefits for owners and franchise operators across our system. We're excited to collaborate with The Coca‑Cola Company to deliver their great products in more places.
Anthony Capuano, President and Chief Executive Officer, Marriott International
This is a great day. On behalf of the entire Coca-Cola system, we're excited about our future with Marriott and the opportunity to provide travelers more of the brands they love. From sparkling beverages to juices, hydration and dairy, we're offering guests options for their beverage needs throughout their entire visit.
Henrique Braun, CEO of The Coca-Cola Company
The agreement expands beverage choice for guests across Marriott's global portfolio, bringing The Coca-Cola Company's world-class brands to a wide range of stay and dining occasions. Guests will enjoy Coca-Cola beverages across multiple touchpoints — from restaurants and lounges to meetings and events.
The agreement was developed in collaboration with Hot Shoppe Services International, Marriott's global procurement organization, leveraging its scale and supplier network to help drive value for owners and operators worldwide.
About Marriott International
Marriott International, Inc. (Nasdaq: MAR) is based in Bethesda, Maryland, USA, and encompasses a portfolio of nearly 9,100 properties across more than 30 leading brands in 142 countries and territories. Marriott operates and franchises hotels and licenses vacation ownership resorts all around the world. The company offers Marriott Bonvoy®, its highly awarded travel program. For more information, please visit our website at www.marriott.com. In addition, connect with us on Facebook and @MarriottIntl on X and Instagram.
About Marriott Bonvoy
Marriott Bonvoy, Marriott International's award-winning travel platform, connects travelers to the people, places, and passions they love through an extraordinary collection of hotels and experiences worldwide. The platform features over 30 hotel brands and 10,000 destinations, including the largest collection of luxury offerings, distinctive boutique properties, premium home rentals, and more, providing renowned hospitality across the globe. With unrivaled access to the best in entertainment, culinary, sports, outdoor adventure, arts, culture, and more, Marriott Bonvoy offers transformative travel experiences that leave a lasting impression.
Marriott Bonvoy membership is free and unlocks unique benefits including the ability to earn points through travel and everyday activities, like purchases with co-branded credit cards. Members can redeem their points for free stays, experiences and more. Visit marriottbonvoy.com for more information and download the Marriott Bonvoy app here. Travelers can connect with Marriott Bonvoy on Instagram, TikTok, YouTube, and Facebook.