Avalora's VAIA is First AI Assistant to Complete HTNG Express PMS Integration
Validated with Visual Matrix
VAIA becomes the first AI assistant validated against the AHLA's HTNG Express PMS standard, enabling standardized connectivity with PMS platforms including Visual Matrix.
Photo by Avalora
Avalora’s VAIA Agentic AI Assistant is the first AI Assistant to complete the American Hotel & Lodging Association’s (AHLA) HTNG Express PMS integrations for uniformity of Property Management Systems (PMS) in hotels and to be validated with Visual Matrix. Avalora is a global hospitality technology company dedicated to Powering the Connected Hotel™.
The integration expands Avalora’s open integration ecosystem, bringing a hotel’s chosen technologies together so they work in harmony for both the guests and staff. Avalora’s CEO, Mark Cederloff, serves on the HTNG working group tasked with creating a common standard for connecting with selected guest, reservation and room information from compatible PMS platforms.
“We are proud that VAIA is the first AI voice assistant to meet the specifications for HTNG Express PMS. These industry standards will help hotels have compatible technologies working better together towards a truly Connected Hotel,” said Cederloff. “The inclusion of VAIA means that hotel teams can access useful operational information through natural conversation, helping them coordinate service and work more efficiently.”
HTNG Express PMS is designed with built specifically for integrations with PMS that need a limited set of data enabling an expedited integration experience. allowing the industry to align on a single standardized method. This specification supports integrations requiring reservation, guest and room information.
Darrell Hugh, Director of Workgroup Operations, AHLA, commented, "HTNG Express represents an important step toward making hotel technology integrations simpler, faster and more scalable. Avalora's integration demonstrates the value of bringing technology providers together around a more consistent approach to PMS connectivity, helping reduce integration complexity while giving hoteliers greater flexibility to adopt innovative solutions."
About Avalora
Avalora is a global hospitality technology company dedicated to Powering the Connected Hotel™. Its portfolio includes VAIA Agentic AI Assistant, Cloud PBX, Text & Chat, Contact Center and connected communications solutions. Through fully managed cloud services and an open integration ecosystem, Avalora helps hotels capture revenue opportunities, simplify operations, enable staff to work more efficiently and enhance the guest experience. Its solutions can be deployed independently or together, working in harmony with a hotel’s existing technology to make those investments more valuable. For more information, visit avaloracloud.com.
Avalora is a global hospitality technology company dedicated to Powering the Connected Hotel™. Its portfolio includes VAIA Agentic AI Assistant, Cloud PBX, Text & Chat, Contact Center and connected communications solutions. Through fully managed cloud services and an open integration ecosystem, Avalora helps hotels capture revenue opportunities, simplify operations, enable staff to work more efficiently and enhance the guest experience. Its solutions can be deployed independently or together, working in harmony with a hotel’s existing technology to make those investments more valuable. For more information, visit avaloracloud.com.
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