RBH Hospitality strengthens London portfolio as it signs first Yotel property
RBH Hospitality Management will operate the 212-room Yotel London City on behalf of owner Legal & General, its first Yotel property and third new brand added to its UK portfolio in 2024.
Photo by RBH
RBH Hospitality Management has announced the signing of Yotel London City, marking its first Yotel-branded hotel after being appointed by the hotel’s owners, Legal & General to manage the property.
Located in the heart of London, Yotel London City brings a distinctly modern take on the city hotel. Its 212 rooms are designed around the way today’s travellers use a hotel, with smart technology and a focus on making the most of the space available. At ground level, Revolve, the hotel’s restaurant and bar gives guests a place to eat, drink, work and unwind, creating a more social experience beyond the hotel room.
The appointment marks an exciting new chapter for the hotel, with Yotel also joining the Select by Hilton portfolio, combining Yotel’s bold brand with Hilton’s global distribution and strong loyalty programme.
The new signing confirms another new brand partnership for RBH and becomes the third new brand added to its portfolio this year. The appointment also follows on from RBH’s recent signing of the iconic luxury hotel, Cameron House on Loch Lomond, further diversifying the hotel management group’s growing collection of hotels across the UK.
Yotel London City is RBH’s second London addition this year, where its portfolio now spans four global brands, as well as independent branded properties across a range of service levels.
We are delighted to be adding another global brand to our portfolio. From its bold branding, unique room design, and integrated technology, it’s a hotel experience designed around how people want to use a hotel today. We’ve managed hotels across a wide range of brands and service levels, but there’s nothing else quite like Yotel in our portfolio. We know London inside out, so it’s exciting to bring that experience to a brand that is doing things differently
David Hart, CEO at RBH Hospitality Management
About RBH
RBH is one of the UK’s leading independent hotel management companies, operating more than 50 hotels across the hotel chain scale and independent hotel sector. RBH manages a diverse mix of hotels from luxury and upper upscale, including Cameron House, The Edinburgh Grand and The Municipal Hotel, Liverpool – MGallery, to midscale properties, as well as a portfolio of serviced apartment properties.
With an expert team of over 90 hotel specialists, RBH works with a broad range of hospitality investors including institutional, private equity, family offices and private investors, helping to maximise profitability and grow asset value. For over 25 years, RBH has partnered with some of the most prestigious international hotel brands including Accor, Hilton Hotels & Resorts, Hyatt Hotels, IHG Hotels & Resorts, Marriott International, Radisson Hotel Group, Wyndham Worldwide and YOTEL.