Gomez Performance Index For Hotels: February 15, 2006 - March 15, 2006

The prevailing goal for hoteliers in the Performance Index is overall consistency. With few notable exceptions, the benchmarked sites on our index demonstrate very predictable average application speed and success rates. Since the last period, the average benchmark response time has decreased from 9.81 seconds to 8.68, showing and improvement of greater than one second. The success rate remained almost unchanged, increasing slightly from 98.

The prevailing goal for hoteliers in the Performance Index is overall consistency. With few notable exceptions, the benchmarked sites on our index demonstrate very predictable average application speed and success rates.

Since the last period, the average benchmark response time has decreased from 9.81 seconds to 8.68, showing and improvement of greater than one second. The success rate remained almost unchanged, increasing slightly from 98.97% to 98.91%.

Success Rate

Only small month to month variations in success rate were seen during this period. These were caused by a few hotelier site changes that tweaked the overall averages. Gomez considers all hoteliers with success rates above 98% as having excellent performance. For this period, the lowest rating was 96.47%, with only two hoteliers below the magic 98% threshold.

Response Time

Since February, several of the hoteliers in the bottom half of the response time benchmark made significant improvements. The overall benchmarked average improved mainly due to Orbitz, Hilton, and Hotels.com drastically improving their ratings in this category.


Hotels GPI Benchmark
February 15, 2006 - March 15, 2006

Copyright© 2006 Gomez, Inc.


Gomez is the leading supplier of enterprise solutions that help companies achieve and maintain the peak performance of their mission-critical Internet applications. Using Gomez products and services, enterprises reach performance excellence and meet or surpass their business goals. Founded in 1997, Gomez provides performance measurement, benchmarking and competitive insight to Global 1000 companies across all industry segments, including financial services, e-commerce, information technology and travel.

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Gómez helps companies understand the impact of performance as well as usability and functionality relative to the online customer experience. The site elements we benchmark are instrumental in shaping overall customer satisfaction, and drive customers' willingness to utilize the online channel. Gómez follows the travel, retail and financial services industries, measuring the business effectiveness of Internet offerings.