STR reports U.S. hotel performance for the week ending 09 August 2008
The U.S. hotel industry posted declines in the key performance metrics of occupancy and revenue per available room during the week of 03 – 09 August, according to data from STR. In year-over-year measurements, the industry’s occupancy fell 4.0 percent to end the week at 71.2 percent. Average daily rate increased 2.3 percent to finish the week at US$107.55. Revenue per available room for the week decreased 1.8 percent to finish at US$76.59.
HENDERSONVILLE, Tenn.—The U.S. hotel industry posted declines in the key performance metrics of occupancy and revenue per available room during the week of 03 – 09 August, according to data from STR.
In year-over-year measurements, the industry’s occupancy fell 4.0 percent to end the week at 71.2 percent. Average daily rate increased 2.3 percent to finish the week at US$107.55. Revenue per available room for the week decreased 1.8 percent to finish at US$76.59.
“The initial August industry numbers show continued softness,” said Bobby Bowers, senior VP of operations at STR. “More than two-thirds of the top 25 STR U.S. markets had occupancy declines last week.”
During the week of 03 – 09 August, every day showed year-over-year occupancy declines. RevPAR percent change during the week ranged from a low of -2.7 percent on Tuesday to a high of 0.4 percent on Friday.