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Forecasting in a Windstorm: The Outlook from STR and PKF | HSMAI University Webinar Recap

HSMAI University Webinar Recap: Jan Freitag, vice president of global development at Smith Travel Research and R. Mark Woodworth, president of PKF International, discussed the state of the U.S. lodging industry during the HSMAI University webinar. Jan Freitag, vice president of global development at Smith Travel Research and R. Mark Woodworth, president of PKF International, discussed the state of the U.S.

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HSMAI is a global organization of sales, marketing, and revenue management professionals representing all segments of the hospitality industry. With a strong focus on education, HSMAI leads the way in identifying and communicating trends in the hospitality industry. Operating as a leading voice for both hospitality and for sales, marketing, and revenue management disciplines, HSMAI connects its members with customers.