NH Hoteles Consolidates Presence in America With NH Bogota 93 In Colombia
Speaking at the opening ceremony, Mariano Pérez Claver, Chairman of NH Hoteles, explained the Group's strategic targeting of this market by stating that "unlike other economic cycles, the Americas seem to be immune to the negative effects of this one, which are affecting Western economies". Pérez Claver stressed that "all of the countries where we operate on this continent are experiencing continuous growth with excellent results". Referring to the Colombian market, he indicated that opening the first NH in Bogota is a response to hotel demand in one of the most important financial centres in America. "Colombia is also hugely appealing for tourists due to its cultural diversity and we therefore plan to expand our business to its main cities", stressed the NH Hoteles Chairman.