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Tag – Marketing Budget

March 19

Survey of 400+ hotel tech decision-makers shows 85% will allocate at least 5% of IT budgets to AI tools in 2026.

March 18

Hotels often pay for bookings from guests who already decided to stay there, with attribution models masking this "recycled demand" problem.

Index

News (98,867) Appointments (30,804) Opinion (18,537) Announcements (14,456) Videos (2,249) Articles (515) Viewpoints (259)

HN Originals only

Tag

Conversion Hotels (487) Artificial Intelligence (423) Revenue Management (422) Guest Experience (406) Guest Recognition (351) Marketing Budget (2)

Topic

Sales & Marketing (41,710) General Management (21,010) Technology (18,891) Markets & Performance (11,235) Development (10,844)

Location

USA & Canada (32,047) Asia Pacific (13,660) Europe (12,120) Middle East (5,597) Central & South America (2,206) Caribbean (1,167) Africa (999)

Author

Larry Mogelonsky (879) Shep Hyken (464) Adam Mogelonsky (436) David Lund (311) Mike Oppenheim (297)

Organization

CoStar Group (3,614) HVS (3,495) Hilton (2,815) Marriott International, Inc. (2,363) IHG Hotels & Resorts (1,783)

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