Bringing the Built Environment Back to Life – Insights and Trends as We Return to Hospitality

Join us as Lowe co-CEO Rob Lowe and CoralTree Hospitality Group President Tom Luersen share insights on the current state of hospitality management, development and investment and discuss emerging trends as a result of the global pandemic.

As an active owner and developer, Lowe has adapted to the current guidelines and restrictions to both manage its investments in operating hotels and to continue the construction of several major hotel projects from coast to coast. We continue to monitor the market closely to identify the most promising opportunities for hotel and resort investment.

CoralTree, Lowe’s hospitality management subsidiary, has taken careful steps to protect the health and safety of our guests and team members. As we experience firsthand what today’s guests want and expect, we have altered our business approach to fit the new guest profile.

CoralTree Hospitality is one of the fastest growing hospitality management companies in the United States with more than 35 hotels, resorts and residential rentals. Formed in 2018, Denver-based CoralTree delivers distinctive, memorable experiences that celebrate the surroundings, culture and community of each property. The company also embraces each team member with brand pillars focused on serving from the heart and empowering experiences.