Jean-Jacques Morin - Accor refines its strategy through a SPAC

Interview with Jean-Jacques Morin, Deputy CEO and CFO at Accor. A discussion with Vanguélis Panayotis, CEO MKG Consulting.

"What is a SPAC? It is an entity set up by investors who put money into it and charge a fee to help them decide what to invest in with the money they set aside.

What we are doing with SPAC is we are continuing to develop hospitality, which means we are looking at what is going to happen to our business, but we are not doing it with our balance sheet, we are doing it with the money that is put aside on SPAC."

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Created in 2011, the Hospitality ON magazine and hospitaltiy-on.com website are the direct extension of HTR (Hotel, Tourism & Restaurant), which was created in 1994, and the Hôtel Restau Hebdo newspaper created in 2000, and their respective sites.