ITB Rewind: Beyond Spas - Rethinking Wellbeing in Hospitality

At ITB Berlin, Valentina Clergue, assistant professor of marketing at EHL, debunked the biggest misconceptions about wellbeing in hospitality. It's not just spas, not just for luxury hotels, and not just for guests. From better food and sleep to work-life balance for employees, she explains why wellbeing must be a core hospitality strategy.

EHL Hospitality Business School (Lausanne) is an ambassador for traditional Swiss hospitality and has been a pioneer in hospitality education since 1893 with over 25,000 alumni worldwide and over 120 nationalities. EHL is the world's first hospitality management school that provides university-level programs at its campuses in Lausanne and Chur-Passugg, as well as online learning solutions.