Holiday Inn Express & Suites Trois Rivieres Ouest
IHG® celebrates milestone of 100 Holiday Inn Express® hotels in Canada
InterContinental Hotels Group (IHG®), one of the world's leading hotel companies, today announces that it has crossed the milestone of 100 open Holiday Inn Express® hotels in Canada, with the opening of theHoliday Inn Express & Suites Trois-Rivières in Quebec. Located at 2000 rue des Grands-Marchés in Trois-Rivières, Quebec, the 111-room hotel is owned by Groupe Robin.
Photo by IHG
On the heels of this 100th hotel milestone are three additional openings for the brand in Canada: Holiday Inn Express & Suites Brantford, Holiday Inn Express & Suites Kelowna - East, and Holiday Inn Express & Suites Moncton. These openings further demonstrate the brand's rapid growth throughout IHG's 56-year history in Canada.
Compared to the industry average, the Holiday Inn Express brand has led the way in terms of its growth rate and footprint in Canada. With 103 open hotels and 24 additional hotels in the development pipeline, Holiday Inn Express properties account for more than 56 per cent of IHG's Canadian portfolio - which is more than double the number of open hotels than the next leading brand in the segment.
Holiday Inn Express hotels cater to the rise in value-oriented travelers. In Canada, there are significantly more secondary and tertiary markets (i.e. with a population of less than 100K) than there are metropolitan markets (i.e. with a population of more than 100K+). With 75 per cent of Canada's hotels included in the economy, mid-market, upper-mid-market segments, this explains why hotels like Holiday Inn Express are so relevant and in demand.