Shinola to Open January 2nd
The hotel will offer various meeting and event spaces including the Birdy Room - a one-of-a-kind event space that can be found on the second floor of the Annex of Shinola Hotel.
From two iconic Detroit-based brands, luxury watchmaker Shinola and real estate firm Bedrock, Shinola Hotel is Detroit's new living room. With 129 guest rooms and over 50 room configurations, Shinola Hotel offers a completely original hospitality experience. The hotel is located in the heart of the city's historic Woodward Avenue shopping district and is within walking distance of Ford Field, Comerica Park, and Little Caesars Arena. The property marries two restored historic buildings - the former T.B. Rayl Co. department store and a former Singer sewing machine-store, which was once home to the Singer Sewing Machine company, with three brand new buildings. Operated by Mac&Lo, the hotel features design from Gachot Studios and Kraemer Design Group, and will be outfitted with Shinola products made exclusively for the hotel including the Runwell Desk Clock, a striped alpaca throw blanket, and a signature hotel candle.
Food and beverage programming will be led by Chef Andrew Carmellini of NoHo Hospitality Group (Locanda Verde, The Dutch, Westlight) and will feature multiple venues, including San Morello (a Southern Italian restaurant serving authentic, wood-fired dishes, pizzas and house-made pastas using local, seasonal ingredients), Evening Bar (a comfortable, classic American bar serving seasonally crafted cocktails and bar bites), The Brakeman (an American beer hall featuring rotating drafts of craft beers from the Midwest), Penny Red's (a fried chicken spot, serving up buckets of fried chicken, honey-butter biscuits, and local farmstand sides), the Living Room, in-room dining, and banquet/event spaces.