J.K. PLACE Milan — Photo by Hines

Hines, the international real estate firm, and Blue Noble, an investment manager on the international real estate scene, have invested in a joint venture in the fund managed by Antirion SGR called Smart Stay. The latter has finalised a lease agreement with J.K. Place for the asset in Via Borgospesso 15 in Milan. Leader in the luxury hospitality sector, the Italian brand has chosen this prestigious property in the heart of the city's fashion district as its first property in Milan.

The building will embrace the consolidated tailoring that has made J.K. Place a leading player in the hospitality sector. The project is for 38 rooms, some with large private terraces, a restaurant on the ground floor which is also open to non-guests, a gym with wellness area and an elegant internal courtyard.

The building covers an area of approximately 5,000 square metres and in the coming months will undergo renovation, based on the highest international standards of energy efficiency and environmental sustainability, with the aim of completing the work and opening in the first half of 2023.

The completion of the agreement with J.K. Place, a leader in Italian hospitality is backed by solid experience gained in luxury hotels in Rome, Capri and Paris, and consolidates the investors' strategic interest in the living sector. Together, J.K. Place, Hines, and Blue Noble will enhance a corner of Milan's high-end shopping district with a cosmopolitan, contemporary hotel offering perfectly sensitive to the history and prestige of the surrounding area.

Hotel website