Cloud7 Hotel Rome
Kerten Hospitality to introduce Cloud7 brand in the heart of Rome
After its Middle East launch, Cloud7 - a lifestyle brand in the portfolio of Kerten Hospitality, a responsible mixed-use lifestyle operator, is entering Europe with a boutique hotel in the centre of Rome. The Cloud7 Hotel Rome is an innovative community-centric project that will provide authentic Roman lifestyle and collaborations to be set in immersive communal spaces. The group is collaborating in the conversion of a multi-generational building in the city centre, located between Via del Corso and Via di Pietra, a few steps from the Trevi Fountain and the Pantheon - the crossroads with the city's key historical landmarks.
Photo by Kerten Hospitality
Built in the early 20 th century, the building - which over the years has also housed Banco di Roma - is geared to enter a new historical phase, through an international partnership and an innovative business model. The goal is to create a fully sustainable lifestyle boutique hotel in the heart of the capital, equipped not only to protect the environment and the historical context but to also focus on the reduction of water and energy consumption. The lifestyle destination aims to become a Hub for interaction between the local community, guests and employees.
The partnership with the Santucci family - now in the third generation, the historic owner of the property, will support a complete redevelopment of the building, according to modern criteria for innovation, eco-sustainability and design, in line with the most advanced international standards which Kerten Hospitality has been applying for years across all its projects.
Through its exclusive look and feel, Cloud7 Hotel Rome will offer services designed not only for rest and accommodation but also for an experience of the Roman lifestyle within the context of artistic collaborations and cultural and entrepreneurial engagements with the local community With its unique location, the 360-degree view from the Rooftop terrace will offer breath-taking scenery of the city centre, and the communal places will be adapted to host events, pop-ups and interactive workshops.
Cloud7 Hotel Rome, opening in 2023, represents the launch of a unique project in the capital with a balanced mix between tradition and modern trends, which on the one hand, will engage guests in cultural and artistic events set up with creativity and innovation in unpredictable spaces, on the other hand, will enable meaningful connections in a relaxing and mesmerizing setting with scenic views from the Rooftop terrace.